Potato Protein Market Drivers Shaping Future Growth, Revenue USD 683.0 Million by 2027 | CAGR 6.5%

According to a new report published by Allied Market Research, titled, "Potato Protein Market by Type and Application: Opportunity Analysis and Industry Forecast, 2021-2027," The global potato protein market size was valued at $388.3 million in 2019, and is expected to reach $683.0 million by 2027 at a CAGR of 6.5% from 2021 to 2027.

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The players operating in the potato protein industry have adopted product launch and business expansion as their key developmental strategies to expand their market share, increase profitability, and remain competitive in the market and gain potato protein market opportunities. The key players profiled in this report include Avebe, Kemin Industries, Inc., Royal Cosun, KMC Ingredients, Tereos, Roquette Frères, PEPEES Group, Agrana, Bioriginal Food & Science Corp., and Meelunie B.V.

Allergenicity has become a concern for consumers globally. Several animal and vegetable proteins, such as from soy, milk, egg, or wheat are declarable allergens. In addition, proteins obtained from rice, maize, or pea provide limited solubility, enhanced nutrition, and improved texture. This gives potato protein an edge in the plant protein market, as it provides a combination of superior functionality, high nutrition, and low allergenicity. In addition, potato proteins offer superior emulsifying, foaming, and gelling properties. Furthermore, they serve as a substitute for animal proteins such as egg albumen & egg yolk, meat & meat analogues, and egg-free dressings. Moreover, they are highly regarded as an ingredient for gluten-free bakery products.

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Potato protein market segmented into type, application, and region. On the basis of type, the market is categorized into isolate, concentrate, and hydrolyzed. By application, it is segregated into animal feed, bakery & confectionery, meat, supplements, others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, UK. Poland, Netherland, Rest of Europe), Asia-Pacific (China, India, Japan, Australia, Rest of Asia-Pacific), and LAMEA (Latin America, the Middle East, and Africa).

According to the potato protein market analysis, on the basis of type, the isolate segment accounted for the around half of the global market share in 2019, and is expected to maintain this trend during the forecast period. Potato protein isolates are used majorly in the development of new class of formulated foods, owing to their high digestible and blending properties. They provide an edge over other types of potato protein with their higher protein concentration and benefit of color, flavor, and functional properties. Thus, they are considered an ideal raw ingredient in beverages, infant foods, and children milk food, textured protein products, and certain types of specialty foods.

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Key findings of the study

Depending on type, the isolate segment accounted for the highest potato protein market share in 2019, and is anticipated to register a CAGR of 6.0%. However, the hydrolyzed segment is expected to grow at the fastest CAGR of 7.60% between 2021 and 2027.
By application, the animal feed segment accounted for about 31.4% of the market share in 2019. However, the bakery & confectionery segment is estimated to register the highest CAGR of 7.8% during the forecast period.
In 2019, the Europe was the most prominent region, and is projected to reach $249.3 million by 2027, growing at a CAGR of 6.0% during the forecast period.

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
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