Unveiling the Hard Seltzer Market Share by Brand: Size Estimation, Trends, Analysis, Outlook Report 2023-2028

The latest report by IMARC Group, titled "Hard Seltzer Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028", offers a comprehensive analysis of the industry, which comprises insights on the global hard seltzer market. The report also includes competitor and regional analysis, and contemporary advancements in the global market.

The global hard seltzer market size reached US$ 6.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 13.5 Billion by 2028, exhibiting a growth rate (CAGR) of 13.46% during 2023-2028.

Hard seltzer is a rapidly emerging alcoholic beverage category that has gained significant traction recently. It is a flavored, carbonated beverage typically made by combining water, alcohol, and natural fruit flavors. It is characterized by its refreshing taste, low-calorie content, and lower alcohol by volume (ABV) than traditional alcoholic beverages. With a rise in health-conscious consumer preferences and a desire for lighter drink options, hard seltzers have captured a substantial market share. They appeal to a diverse demographic, including those seeking gluten-free, low-carb, or vegan alternatives.

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Global Hard Seltzer Market Trends:

The global market is majorly driven by the changing consumer preference towards healthier and lighter beverage options. In line with this, the hard seltzer is perceived as a healthier choice due to its low calorie and low carbohydrate content, appealing to health-conscious consumers seeking to reduce their alcohol and calorie intake. This, in turn, is significantly contributing to the market. Furthermore, the rise of lifestyle trends is positively influencing product demand. Apart from this, the continuous flavor innovation and variety in the hard seltzer market cater to diverse consumer palates, offering a wide range of refreshing and fruit-infused options.

Moreover, the widespread presence and influence of social media platforms have played a significant role in promoting hard seltzers as trendy and shareable beverages, further catalyzing the market. Besides, the availability of products across a wide range of retail channels, including supermarkets, convenience stores, and online platforms, has increased consumer accessibility and contributed to market expansion. Additionally, traditional alcoholic beverage companies have entered the hard seltzer market, leveraging their brand reputation, distribution networks, and marketing capabilities, fostering market growth.

By the IMARC Group, Some of the Top 9 Hard Seltzer Companies Operating in the Market are Given Below:

• Anheuser-Busch InBev (NYSE: BUD)
• Barefoot Cellars (E. & J. Gallo Winery)
• Blue Marble Cocktails Inc.
• Ficks & Co
• Future Proof Brands LLC
• Hard Seltzer Beverage Company LLC (The Boston Beer Company Inc)
• Lift Bridge Brewing Co.
• Oskar Blues Brewery
• White Claw Hard Seltzer

Explore the Full Report with Charts, Table of Contents, and List of Figures: https://www.imarcgroup.com/hard-seltzer-market

Key Market Segmentation:

Breakup by ABV Content:

• 1% to 4.9%
• 5% to 6.9%
• 7% and Above

Breakup by Packaging Material:

• Cans
• Glass
• Others

Breakup by Distribution Channel:

• Supermarkets and Hypermarkets
• Online Stores
• Others

Breakup by Raw Material:

• Sparkling Water
• Carbonated Water
• Alcohol
• Fruit Flavours
• Others

Also Read, Some of the Top 9 Hard Seltzer Companies Operating in the Market: https://www.imarcgroup.com/top-hard-seltzer-companies-brands

Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the Report:

• Market Performance (2017-2022)
• Market Outlook (2023-2028)
• COVID-19 Impact on the Market
• Porter's Five Forces Analysis
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

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This release was published on openPR.