Press release
Trade Promotion Management and Optimization for the Consumer Goods Market Research Report 2023
The global Trade Promotion Management and Optimization for the Consumer Goods market was valued at US$ 576.1 million in 2022 and is anticipated to reach US$ 746 million by 2029, witnessing a CAGR of 4.4% during the forecast period 2023-2029.
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Global key players of Trade Promotion Management and Optimization Solution include SAP, Wipro, Blacksmith Applications, IRI Worldwide, AFS Technologies, RI etc. Top five players occupy for a share about 36%. Americas is the largest market, with a share about 46%, followed by Europe and APAC In terms of product, Cloud-Based is the largest segment, with a share over 59%. In terms of application, CPG, Retail and E-Commerce is the largest market, with a share over 62%.
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By Type
• Cloud-Based
• On-Premises
By Application
• Large Enterprises (1000+ Users)
• Medium-Sized Enterprise (499-1000 Users)
• Small Enterprises (1-499 Users)
Key Players
Blueshift One, IRI, TABS Analytics, Acumen Commercial Insights, Wipro, SAP, T-Pro Solutions, Exceedra, Oracle, AFS Technologies, CPGToolBox
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