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asknet AG and Ipswitch, Inc. enter into a worldwide eCommerce partnership

10-22-2007 01:43 PM CET | IT, New Media & Software

Press release from: asknet AG

Ipswitch will be the German eDistribution specialist’s largest North American client

Karlsruhe, 22 October 2007 – asknet AG, a leading global electronic software distribution supplier, today announced that it has signed a worldwide eCommerce partnership with Ipswitch, Inc., a leading developer of network monitoring, messaging and managed file transfer solutions. Ipswitch will be asknet’s largest North American client.
asknet has assumed the responsibility for technical migration of all worldwide Ipswitch online shops to its own platform. This includes the implementation of the shop functions, as well as the hosting and processing of the transactions, all the way to the actual distribution of the software. asknet implemented a fully customizable shop-technology solution to meet the unique needs of Ipswitch and its customers. The improved and streamlined asknet shop-technology user interface is expected to lower shopping cart abandonment rates while increasing conversion rates.
“In our effort to provide the highest quality eCommerce solutions to our partners and end user customers, we believe the global partnership with asknet will enhance our ability to integrate and automate all aspects of our eCommerce solution,” said Gary Shottes, vice president of sales, Ipswitch. “asknet’s experience providing strategic value along with a strong global market presence will help us drive higher levels of performance and customer satisfaction.”
“asknet is pleased to be working with Ipswitch to develop and deploy a range of new and innovative performance-based solutions specifically designed for the software industry,” said Bob Lamvik, President, asknet Inc. "Together, Ipswitch and asknet will offer the market a highly scalable, automated approach for streamlining eCommerce operations and standardizing best practices to reduce costs and increase margins.”

Press contact
asknet AG
Daniela Simon
Vincenz-Priessnitz-Str. 3
76131 Karlsruhe
Germany
Phone: +49/721/96458-6112
E-Mail: daniela.simon@asknet.de

About asknet
asknet offers its clients customised outsourcing solutions for global software distribution via the Internet. Established in 1995 as a spin-off from Karlsruhe University, the company grew to be the Number Two of the independent global suppliers in electronic software distribution. In addition to integrated shop solutions for software producers, the company also develops and operates software distribution portals, among others softwarehouse.de, Europe’s biggest download platform for standard software. In 2006, asknet achieved revenue from sales of almost 42 million euros and completed more than 700,000 transactions. Among the customers of the Karlsruhe company are well-known suppliers of specialised software such as F-Secure, Nero, InterVideo, DivX and WebsitePros. In addition, asknet supplies about 70 per cent of the German universities with software products. asknet AG has been listed at the stock exchange in Frankfurt at the entry standard since November 2006. For further information please visit: www.asknet.de
About Ipswitch, Inc.
Ipswitch develops and markets innovative IT software that is easy to learn and use. More than 100 million people worldwide use Ipswitch software to monitor their networks with Ipswitch WhatsUp®, transfer files over the Internet using the market leading Ipswitch WS_FTP® Professional client and Ipswitch WS_FTP Server with SSH and communicate via Ipswitch IMailTM Server.
To view the Daily Network Monitor blog, visit http://www.dailynetworkmonitor.com.
For product and sales information, visit http://www.ipswitch.com. Ipswitch values community involvement; visit http://icare.ipswitch.com to find out how to become involved.

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