Augmented Reality for Advertising Market May See a Big Move | Augmented Pixels, Wikitude, Blippar

Latest business intelligence report released on Global Augmented Reality for Advertising Market, covers different industry elements and growth inclinations that helps in predicting market forecast. The report allows complete assessment of current and future scenario scaling top to bottom investigation about the market size, % share of key and emerging segment, major development, and technological advancements. Also, the statistical survey elaborates detailed commentary on changing market dynamics that includes market growth drivers, roadblocks and challenges, future opportunities, and influencing trends to better understand Augmented Reality for Advertising market outlook.

List of Key Players Profiled in the study includes market overview, business strategies, financials, Development activities, Market Share and SWOT analysis:
Augmented Pixels (United States), Wikitude (United States), Blippar (United Kingdom), Aurasma (United Kingdom), Catchoom (Spain), BBDO (United States), McCANN (United States), PTC (United States), Google (United States), Metaio (Germany), NGRAIN Corporation (Canada), Leo Burnett (Caracas)

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Brief Overview on Augmented Reality for Advertising:
Augmented Reality (AR) offers commercial value that goes far beyond the gadgets and game applications that originally made it popular. This fact is gaining recognition in many sectors, including B2B and B2C trading, where experiments with developing mobile AR apps for marketing and advertising are getting a lot of attention. According to IDC forecasts for 2019, global AR / VR spending should reach USD 160 billion by 2023, with a five-year CAGR of over 78%. When an emerging technology starts, it usually doesn't take long for commercial and industrial beneficiaries to start planning implementation, and AR is no exception. Augmented reality advertising is immersive, which means that it helps marketers create a certain emotional connection with customers. Unlike the images and banners, the AR advertisements are very interactive as well as lifelike wherein the consumers can easily see them and also interact with them. Nowadays, consumers are so used to a large amount of advertising information that they mostly do not react to it. The strategy of pushing a person to buy is fading. In contrast to conventional display ads, native advertising works excellently and arouses a natural interest in the product. Augmented Reality (AR) is considered to be an ideal tool for the purpose of implementing all the viral advertising campaigns. Through interactivity and personalization, AR creates an emotional connection between the user and the brand.

Key Market Trends:
Increasing Number of Startups
Increased Popularity and Penetration of the AR Technology in Smartphones and Tablets

Opportunities:
Growing Consumer and Commercial Markets with Increasing Investments
Rising Technological Innovations Related To High-End Products with Enhanced Features Are Expected To Offer Abundant Opportunities
The Rising R&D Activities in Augmented Reality in Adver

Market Growth Drivers:
Increasing Adoption of the Mobile AR Platform
Enhances the Advertising Experience for Consumers
Increasing Focus on Integrating Advanced Technologies

Challenges:
Challenges of Integration

Segmentation of the Global Augmented Reality for Advertising Market:
by Type (Electromechanical, Latching, Solid Relays, Overload Protection, Automotive, Other Relays), Application (Industrial Automation, Military, Electronics, Others), Distribution Chanel (Online, Offline)

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Geographically, the following regions together with the listed national/local markets are fully investigated:
• APAC (Japan, China, South Korea, Australia, India, and Rest of APAC; Rest of APAC is further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka)
• Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe; Rest of Europe is further segmented into Belgium, Denmark, Austria, Norway, Sweden, The Netherlands, Poland, Czech Republic, Slovakia, Hungary, and Romania)
• North America (U.S., Canada, and Mexico)
• South America (Brazil, Chile, Argentina, Rest of South America)
• MEA (Saudi Arabia, UAE, South Africa)

Furthermore, the years considered for the study are as follows:
Historical data - 2018-2022
The base year for estimation - 2022
Estimated Year - 2023
Forecast period** - 2023 to 2028 [** unless otherwise stated]

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Summarized Extracts from TOC of Global Augmented Reality for Advertising Market Study
Chapter 1: Exclusive Summary of the Augmented Reality for Advertising market
Chapter 2: Objective of Study and Research Scope the Augmented Reality for Advertising market
Chapter 3: Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis
Chapter 4: Market Segmentation by Type, End User and Region/Country 2018-2028
Chapter 5: Decision Framework
Chapter 6: Market Dynamics- Drivers, Trends and Challenges
Chapter 7: Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile
Chapter 8: Appendix, Methodology and Data Source

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