Eye Makeup Market Surging to Reach USD 24.49 billion and expected to experience a CAGR of 5.80% by 2029 : Analyses by Size, Trends, Share, Revenue Growth and Key Players

'Global Eye Makeup Market' the new research report adds in Data Bridge Market Research's reports database. This Research Report spread across 329 Page, 53 No of Tables, And 244 No of Figures with summarizing Top companies, with tables and figures. The Eye Makeup market research report presents a comprehensive study on production capacity, consumption, import and export for all the major regions across the world. By keeping in mind the end user's point of view, a team of researchers, forecasters, analysts and industry expert's work in-depth to formulate this Eye Makeup market research report. The research and analysis carried out in this Eye Makeup report assists clients to forecast investment in an emerging market, expansion of market share or success of a new product. To turn complex market insights into simpler version, well established tools and techniques are used for generation of Eye Makeup report.

Global Eye Makeup Market was valued at USD 15.60 billion in 2021 and is expected to reach USD 24.49 billion by 2029, registering a CAGR of 5.80% during the forecast period of 2022-2029. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behavior.

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Market Analysis and Size

The market has been fueled by rising per capita incomes and an increased emphasis on physical appearances among consumers in recent years. Furthermore, in response to the growing popularity of cosmetics among men and the growing influence of social media, several industry manufacturers are offering eye makeup products, such as brow gel, exclusively for men to broaden their consumer base. As a result, the market is projected to witness huge growth over the forecast period.

Eye makeup is termed a product that amplifies the beauty and appeal of the individuals using it. They are applied around the eyes for upgradation of aesthetic appeal and appearance of the user and their eyes. These include a number of products such as eye shadow, mascara, eye liner, eye pencil, eye brow, and various other products.

Eye Makeup Market Dynamics

This section deals with understanding the market drivers, advantages, opportunities, restraints and challenges. All of this is discussed in detail as below:

Drivers

High Indulgence in Eye makeup
The population of many worldwide locations is increasing, and the millennial generation is constantly eager to do new and difficult activities. One of them is eye makeup. The eye makeup basically provides tremendous incentives in the form of power, guaranteed returns, and bonuses as a source of enjoyment and pass the time, which is projected to create outstanding demand for the eye makeup services during the forecasted period.

Increased Awareness through Social Media Influencers
The market is being driven by an increase in the number of active social media users on most social media platforms, including Instagram, Facebook, YouTube, and Twitter. Consumers' increased time spent on their phones has increased their exposure to beauty content on social media, which has sustained demand in certain beauty and personal care categories, such as facial skincare products, which primarily include eye makeup. The influence of social media on consumers is significant, with more than a third of online shoppers in the United Kingdom purchasing products after seeing them advertised on social media in the previous few months. Furthermore, the trend of social media influencers showcasing their beauty routines has grown in recent years, which further boosts the demand for the eye makeup market.

Furthermore, the rising focus on appearance, the growing trend of advertisements on social media, and the growing working women population will further propel the growth rate of eye makeup market. Additionally, the increasing per capita income in developing economies will also drive market value growth over the forecast period. Furthermore, the increasing awareness about trendy and stylish eye makeup products among female population also boosts the overall market's growth.
Market
Opportunities

Innovative Products and Adoption of Long-lasting Products
Furthermore, introducing new and innovative eye products suitable for modern lifestyle further extend profitable opportunities to the market players in the forecast period of 2022 to 2029. Additionally, the increasing adoption of long lasting eye makeup products such as eye shadow, eye liner, mascara, and eye pencil among women's for attractive physical appearance will further expand the future growth of the eye makeup market.

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