Indian Car Servicing Market is projected to reach 70 Th Crores in FY'2025- How will Multi-Brand Car Service help the market to achieve its targeted growth?

1.Authorized Service Centres and Independent Garages forming the 2 major alternatives for car service in India 

Nearly 80% of cars in pre-warranty go to authorized service centres for service. Only 1/3rd of post-warranty cars are serviced by authorized centres. Authorized/OEM Car Service Centers have high level of service quality due to mechanic expertise and experience of working with same brand of car.

Independent Garages have 40% lower labour cost as compared with that in authorized centres. Less proportion of Pre-warranty cars getting serviced by Independent garages. Buyers opting to utilize low price point of garages for post-warranty cars.

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2.Gaps left by Authorized Centers/Independent Garages- An opportunity for New Entrants

Authorized Service Centres charge quite high for simple car services such as oil change.
Car owner is responsible for procuring spare part in question when service done by independent garage.
High variation in service quality & mechanic capabilities among independent garages.
Authorized service centers often take as long as a full day for car service.
Independent garages don't offer the facility of cashless insurance, hence missing out on heavy amount service jobs and repairs.

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3.How Multi-Brand Car Service Centers will fill the Gap that is left unaddressed by independent garages

After 3-4 years of the car purchase, majority of the owners prefer to get their cars serviced from multi-brand dealerships and independent garages.
About 40% lower labour cost as compared with that in authorized centres.
Multi-Brands have partnership with genuine & authorized parts suppliers to procure spare parts as & when required.
Multi-Brands provide training to technicians in their franchise outlets to ensure standardized service quality.
A general service at a multi-brand service center typically takes 75-100 minutes.
A typical multi-brand service center has a partnership with ~10 insurance companies for facilitating insurance claims.

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Ken Research is a Market Research and Consulting Firm, based out of India, Indonesia and UAE. Since 2011, we have been assisting clients globally with our Syndicate and Bespoke Market Research and Advisory Services. Our Solutions are driven by qualitative and quantitative evaluation of markets across diverse Sectors and Geographies. We assist clients in their objectives related to market entry, product pricing, Product-fit evaluation, competition benchmarking, forecasting business planning and financial planning.

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