Press release
3D Secure Authentication Market Statistics, Segment, Trends and Forecast to 2032
The use of digital technologies for processing online payments, the proliferation of 3D secure payment authentication launches globally, and the evolution of payment authentication technology all play a significant role in the considerable growth of the global market. Due to the shift in customer preferences towards online buying, the rise of numerous online channels, and the increasing use of smartphones, there have been many instances of digital fraud. As a result, there is a growing need for these kinds of solutions in fraud prevention.For instance, Network International and Mastercard will jointly introduce their new 3D Secure authentication system in November 2022. With the help of this agreement, merchants in the UAE will now be able to authenticate using Mastercard's Smart Interface and process eCommerce transactions efficiently utilising the N-Genius online payment gateway.
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In order to meet the current sustainable development targets, the global growth of the digital economy and e-commerce is becoming increasingly crucial, which is providing both high growth prospects and challenges. The demand and prevalence for automation and standardisation across interbank and intrabank networks between countries is developing quickly, nevertheless, and is projected to positively impact market growth over the future years as payment systems become more autonomous.
The need for Strong Customer Authentication and Two Factor Authentication across numerous hotels and restaurants, or more specifically, the safer and more secure carrying out of online payments, has become imperative due to the integration and proliferation of PSD2 standard in 3D secure payment authentication technology. The most recent iteration of the existing authentication system, EMV 3D Secure, is frequently used to efficiently validate online card transactions while adhering to many SCA criteria.
Using both qualitative and quantitative techniques, the 3D Secure Authentications market provides a thorough study of the industry's driving forces and restraints. This makes it possible for users and readers to acquire dependable information on the sector. The report may help companies of all sizes develop their commerce strategies. The report simplifies the presentation of statistical data.
Market Overview of Global 3D Secure Authentication market:
According to the most recent market research analysis, the global 3D Secure Authentication market will reach USD 477.47 million in value by 2022. By 2028, the market is anticipated to reach USD 1399.56 million, with a CAGR of 19.63% over the forecast period.
A safe online payment option for Visa and MasterCard cards is 3D Secure Authentication. As long as the user makes purchases from an online store that participates in this service, the user can access a full range of safe payment options. The 3D Secure Authentication service passes transaction password verification to completely prevent the risk of fraudulent online transactions. protection.
Segmentation:
By Component
· Solution
· Services
By End-User
· Banks and Merchant
· Payment Processor
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Geography:
As the world becomes increasingly digital, more and more transactions are taking place online, including e-commerce and mobile payments. However, with this growth comes an increased risk of fraud and security threats, such as phishing attacks and data breaches. This has led to a growing need for advanced security technologies to protect against these threats. 3D Secure authentication is one such technology that provides an additional layer of security to online transactions. By requiring customers to authenticate themselves using additional information beyond the standard card details, 3D Secure helps to prevent unauthorized use of credit and debit card details. This can reduce fraud and help to protect both businesses and customers from financial losses.
Overall, the growing need for enhanced security in online transactions is the main driver for the adoption and growth of the 3D Secure authentication market. As the digital landscape continues to evolve, the demand for advanced security technologies like 3D Secure authentication is only likely to increase.
Impact of the Russia-Ukraine War on the global 3D Secure Authentication Market:
The impact of the Russia-Ukraine war on the 3D Secure authentication market is expected to be minimal. While the conflict has caused geopolitical tension and uncertainty, the market is primarily driven by factors such as the adoption of e-commerce and mobile payments, and the need for enhanced security measures in online transactions. The conflict may have some indirect impact on the market, such as economic sanctions or trade restrictions, which could affect the operations of some players in the market. However, it is unlikely to have a significant impact on the overall growth of the market.
Moreover, the 3D Secure authentication market is global in nature, with players and customers located across different regions and countries. While the conflict between Russia and Ukraine may affect the market in the region, it is unlikely to have a significant impact on the global market.
Company Profiles:
· Visa Inc.
· Mastercard Inc.
· American Express Company
· PayPal Holdings Inc.
· Fiserv Inc.
· ACI Worldwide Inc.
· CardinalCommerce Corporation
· Signifyd Inc.
· Cybersource Corporation
· Stripe Inc.
· Braintree Payments
· Worldpay Inc.
· Checkout.com
· BlueSnap Inc.
· Global Payments Inc.
3D Secure Payment Authentication Market Report Highlights
The merchant plug-in segment accounted significant share in 2022 due to rapid rise in the adoption of this solution across several businesses and need for innovative ways of cards verification
Merchants & payment gateway segment is witnessing highest growth at a CAGR owing to increasing proliferation of minimizing fraud and chargebacks and upgradation to 3D secure 2.0.
North America dominated the industry with a holding of significant revenue share on account of increased number of online card transactions and increasing prevalence of CNP frauds in countries like US and Canada.
The global key market players include GPayments Pty. Ltd., American Express Company, RSA Security LLC, Cardknox Development, Mastercard Incorporated, and Visa Inc.
Reasons to buy this report:
-Identify the latest developments, market shares and strategies employed by the major market players.
-Analysing various perspectives of the market with the help of Porterâs five forces analysis
-Study on the product type and application expected to dominate the market.
-Study on the country expected to witness fastest growth during the forecast period.
-Forecasts the market value by assessing the impact of the market drivers and constraints.
This data has been validated by the business investigators, giving huge bits of knowledge to the scientists, data analysts, directors, and other industry experts. The study deeply helps in understanding the market patterns, applications, determinations and industry obstacles.
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