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Augmented Reality and Virtual Reality Market to hit USD 280.06 Bn by 2029 at a CAGR 38.1 Percent, Global Industry Analysis by Type, Industry, Region, and Forecast
Augmented Reality and Virtual Reality Market
Augmented Reality and Virtual Reality Market Report Scope and Research Methodology
AR/VR is a new technology that has enormous commercial potential. However, there are still significant commercial obstacles to overcome before it becomes mainstream. Companies must choose how to most strategically capitalize on the benefits of AR/VR. They should decide whether to focus on underlying technological innovation to stay ahead of the competition or whether the technology is ready, and they should invest more money and resources to commercialize AR/VR.
The report also indicates that the gaming industry is expected to hold the majority share in the AR/VR market. The rising adoption of mixed reality in gaming technology in amusement parks and military training is expected to fuel the application of mixed reality in the gaming industry.
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Augmented Reality and Virtual Reality Market Dynamics
The AR/VR market is segmented based on Technology, Device Type, Application, Vertical, and Region. The growth of various segments helps clients acquire knowledge of the many growth factors expected to be prevalent throughout the market and develop different strategies to help identify core application areas and the gap in the target market. The report provides an in-depth analysis of the market and contains meaningful insights, facts, historical data, and statistically supported and industry-validated market statistics.
The global AR and VR market has been driven by several key factors, including rapid growth in implementation of tablet computers and smartphones, technological development, extreme concentration of key players in the AR and VR system along with broad mobility and versatility. However, key factors hampering the growth of the AR and VR market are advancement of user-friendly VR systems together with disturbing health concerns because of the use of AR and VR technology.
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Augmented Reality and Virtual Reality Market Regional Insights
The growth of this market is attributed towards growing investment in defense and commercial domain in this region. The presence of a large number of display board industrialists together with technological developments are the key factors boosting the growth of AR and VR market. Also, emphasizing growth in automotive and healthcare domain in a country such as Japan is anticipated to further drive the growth of AR and VR market in the near future.
Augmented Reality and Virtual Reality Market Segmentation
By Technology:
• Augmented Reality technology
o Marker-Based
o Marker less
• Virtual Reality Technology
o Non-Immersive
o Semi-Immersive and Fully-Immersive
By Device Type:
• Augmented Reality Devices
o Head-Mounted Displays
o Head-Up Display (HUD)
o Handheld Device
• Virtual Reality Devices
o Head-Mounted Display (HMD)
o Gesture Control Device
o Projector & Display Wall
By Application:
• 3D Camera
• Sensors
• Semiconductor Component
• Displays
• Software Development Kits
• Cloud-Based Services
By Vertical:
• Aerospace and Defense
• Consumer Semiconductor Component
• Commercial
• Medical
• Others
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Augmented Reality and Virtual Reality Market Key Competitors include:
• Microsoft Corporation
• EON Reality, Inc.
• Cyberglove Systems LLC.
• Qualcomm Inc.
• Samsung Electronics Co., Ltd.
• Oculus VR, LLC
• Magic Leap, Inc.
• Google Inc.
• Vuzix Corporation
• Infinity Augmented Reality Inc.
• Sony
• PTC
• Microsoft
• DAQRI
• Zugara
• Blippar
• Osterhout Design Group
• Upskill
• Continental
• Visteon
• MAXST
• Wikitude GmbH
• Apple Inc
• Facebook Inc.
• HTC Corporation
• Marxent Labs, LLC.
• Seiko Epson
• Lenovo
• Leap Motion
• Atheer
• Sixense Enterprises
• Nintendo
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Table of Content for Augmented Reality and Virtual Reality Market
Global Augmented Reality and Virtual Reality Market: Research Methodology
Global Augmented Reality and Virtual Reality Market: Executive Summary
Market Overview and Definitions
Introduction to Global Market
Summary
Key Findings
Recommendations for Investors
Recommendations for Market Leaders
Recommendations for New Market Entry
Global Augmented Reality and Virtual Reality Market: Competitive Analysis
MMR Competition Matrix
Market Structure by region
Competitive Benchmarking of Key Players
Consolidation in the Market
M&A by region
Key Developments by Companies
Market Drivers
Market Restraints
Market Opportunities
Market Challenges
Market Dynamics
PORTERS Five Forces Analysis
PESTLE
Regulatory Landscape by region
North America
Europe
Asia Pacific
Middle East and Africa
South America
COVID-19 Impact
Global Augmented Reality and Virtual Reality Market Segmentation
Global Market, by Technology (2021-2029)
Global Market, by Device Type (2021-2029)
Global Market, by Application (2021-2029)
Global Market, by Vertical (2021-2029)
Regional Augmented Reality and Virtual Reality Market (2021-2029)
Regional Market, by Technology (2021-2029)
Regional Market, by Device Type (2021-2029)
Regional Market, by Application (2021-2029)
Regional Market, by Vertical (2021-2029)
Regional Market, by Country (2021-2029)
Company Profile: Key players
Company Overview
Financial Overview
Global Presence
Capacity Portfolio
Business Strategy
Recent Developments
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Key Offerings:
Past Market Size and Competitive Landscape (2018 to 2021)
Past Pricing and price curve by region (2018 to 2021)
Market Size, Share, Size & Forecast by different segment | 2022-2029
Market Dynamics - Growth Drivers, Restraints, Opportunities, and Key Trends by region
Market Segmentation - A detailed analysis by Technology, Device Type, Application and Vertical
Competitive Landscape - Profiles of selected key players by region from a strategic perspective
Competitive landscape - Market Leaders, Market Followers, Regional player
Competitive benchmarking of key players by region
PESTLE Analysis
PORTER's analysis
Value chain and supply chain analysis
Legal Aspects of business by region
Lucrative business opportunities with SWOT analysis
Recommendations
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Global Augmented Reality and Virtual Reality Market – Global Industry Analysis and Forecast (2017-2026) _ by Technology (Marker-Based, Marker Less and Others), by Device Type (Handheld Device, Head-Up Display, and Others), by Vertical, By Application, and by Geography
Market Scenario
Global Augmented Reality and Virtual Reality Market was valued US$ 6.1 Bn in 2017, and is expected to reach US$ 58.2 Bn by 2026, at a CAGR of 32.57% during forecast period.
Augmented…
