United States Bath Soap Market Size, Share & Forecast 2023-2028

According to the latest report by IMARC Group, titled "United States Bath Soap Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028," The United States bath soap market size reached US$ 4.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 5.5 Billion by 2028, exhibiting a growth rate (CAGR) of 5.2% during 2023-2028. This report can serve as an excellent guide for investors, researchers, consultants, marketing strategists and all those who are planning to foray into the market in any form.

Industry Definition and Application:

Bath soaps are personal hygiene products manufactured using a combination of alkalis, especially caustic potash and caustic soda with vegetable or animal oil fat extractions. They also consist of allantoin, propylene glycol, glycerin, and triethanolamine, which stabilize and increase skin hydration, relieve dryness, and improve the overall texture of the skin. They also help eliminate dirt and debris, kill microorganisms, unclog pores, remove dead cells, enhance body odor, and maintain skin health.

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United States Bath Soap Market Trends and Drivers:

The rising consumer awareness about personal hygiene and grooming, along with the growing prevalence of skin infections caused by bacteria, fungi, and other microbes, represents one of the key factors positively influencing the demand for bath soap across the United States. Apart from this, leading market players are focusing on the introduction of organic product variants formulated with natural ingredients to help treat certain skin conditions, such as sunburn, acne, and eczema. This, in confluence with the proliferation of online distribution channels offering a wide variety of products supported with doorstep delivery and secured payment methods, is stimulating the market growth in the country.

Report Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

Premium Products
Mass Products

Breakup by Form:

Solid Bath Soaps
Liquid Bath Soaps

Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Convenience Stores
Pharmacies
Specialty Stores
Online
Others

Breakup by Region:

Northeast
Midwest
South
West

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Key highlights of the report:

Market Performance (2017-2022)
Market Outlook (2023- 2028)
Porter's Five Forces Analysis
Market Drivers and Success Factors
SWOT Analysis
Value Chain
Comprehensive Mapping of the Competitive Landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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