The India 2W MBO market witnessed high no. of players entering the market after 2000s, along with the penetration of multiple foreign brands: Ken Research

Focus on First-time buyers in rural and semi urban areas and Sub-urbanization are Major Factor Contributing towards development of MBO Two Wheelers Market in India

World's largest producer of two-wheelers: India is the world's largest producer of two-wheelers as of FY'22. Since then, various Indian as well as foreign brands have entered the market and established its presence. As of FY'22 there were around ~20-25 two-wheeler brands operating in the industry. Followed by the popularity of two-wheeler vehicles especially scooters among India consumers due to its ease of mobility and lower price compared to four wheelers, the market was opened to foreign competition.

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Covid-19 impacted the Market: Two-wheeler sales faced a setback in FY 2020 - 21 due to the global COVID-19 pandemic. However, the 2W sales via MBO has been greatly indirectly affected by the price increase, rising fuel prices and unseasonal rains leading to poor crop realizations have hit the rural population. Sales penetration has directly affected the overall market value, however, increase in the luxury 2W sales is expected to give a boost to the market size of the 2Ws in India. Market has shown an unstable growth owing to the COVID economic downfall and its slow recovery.

Next emerging mega trend: Servicing of any brand at one place is preferred by end users with on time delivery and better awareness about the customer choices and preferences. By only maintaining inventory for hot sellers will also help the market to go in right direction. Introduction of EV products in the portfolio, Pilot projects of the foreign brands, Industry knowledge from the existing market scenario and Low impact by the sales drop of a particular brand are some Industry associated growth drivers which will drive the market.

Flexible Loan Facilities: 2W is most popular with the customers with the monthly income of INR 25,000-35,000. This loan tenure is often non burdening during the repayments and often have suitable interest rates.

Analysts at Ken Research in their latest publication "India Two Wheelers MBO Market Outlook to 2027F- Driven by economic recovery after COVID and increasing demand for 2Ws is helping the MBOs players to sustain their market position in the high fragmented market structure" by Ken Research observed that 2W MBO market is an emergent vehicle market in India at a rebounding stage from the economic crisis after pandemic but has shown growth after covid. The rising government policies and increase in financing options is expected to contribute to the market growth over the forecast period. The market is expected to grow at a 10.1% CAGR during 2023-2027F.

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Key Segments Covered in the report

India 2W MBO Market

By Type of Vehicle (By Basis of Volume) FY'2022 and FY'2027F

Motorcycle
Scooter

By Type of Bike (By Basis of Volume) FY'2022 and FY'2027F

Commuter
Sports
Scooter

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By Region (By Basis of Volume) FY'2022 and FY'2027F

North
South
East
West

By Brand (By Basis of Volume) FY'2022 and FY'2027F

Honda
TVS Motor Company
Bajaj
Hero MotoCorp

By Engine Capacity (By Basis of Volume) FY'2022 and FY'2027F

100-110CC
125CC-135CC
150CC-200CC
others

By 2W Specification (By Basis of Volume) FY'2022 and FY'2027F

ICE 2W
EV 2W

By Financing & Non-Financing (By Basis of Volume) FY'2022 and FY'2027F

Financing
Non-Financing

By Gender

Male
Female

Key Target Audience:

Two-Wheeler OEM's
Two-Wheeler Dealers
Online Portals (Aggregators/Marketplace Platform)
Online Classified Platforms
E-Commerce & Hyperlocal Companies
Private Equity Investors
2W Manufacturers

Time Period Captured in the Report:

Historical Period: 2016-2022P
Base Period: 2022P
Forecast Period: 2023F-2027F

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Companies Covered:

OEMs

Suzuki
Yamaha
Honda
Bajaj Auto
TVS
Hero
Mahindra
Kawasaki
Ather

MBOs

M2GO
Bhumi Motors
FG Motors
Suzuki
Auto EV Mart
Bike Wo
Alka Auto
City Motors

Key Topics Covered in the Report

India 2W MBO Market Introduction
India 2W MBO Market Size, 2017-2022
India 2W MBO Market Segmentation, 2022
Growth Driver and Issues in India 2W MBO Market
SWOT Analysis and Trends in India 2W MBO Market
Company Profiles of Major Players
Future Outlook to India 2W MBO Market
Analyst Recommendations

For More Insights On Market Intelligence, Refer To The Link Below: -

https://www.kenresearch.com/industry-reports/india-two-wheeler-mbo-market

Related Report by Ken Research: -

https://www.kenresearch.com/automotive-transportation-and-warehousing/automotive-and-automotive-components/india-two-wheeler-aftermarket-services-industry/543133-100.html

https://www.kenresearch.com/automotive-transportation-and-warehousing/automotive-and-automotive-components/two-wheeler-market/588321-100.html

https://www.kenresearch.com/industry-reports/india-two-wheeler-mbo-market

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Ken Research is a Market Research and Consulting Firm, based out of India, Indonesia and UAE. Since 2011, we have been assisting clients globally with our Syndicate and Bespoke Market Research and Advisory Services.

This release was published on openPR.