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Sportier appearance and better handling: KW coilover suspension V1 for new Fiat 500

10-08-2007 03:32 PM CET | Tourism, Cars, Traffic

Press release from: KW

/ PR Agency: MediaTel Werbe-PR/-Agentur
kw_fiat500_typ312_front

kw_fiat500_typ312_front

Racing-technology for the road
• Customised lowering of suspension up to 60 mm
• Coilover suspensions produced in stainless steel “inox-line” technology

The new Fiat 500 won quickly the hearts of most of the people. The small car with its beautiful retro-style is already sold out in Italy and Fiat can satisfy the other markets only through extra production due to the great demand. KW automotive now makes the cute „Cinquecento“ become a go-kart in terms of driving characteristics through its coilover suspension Variant 1. The vehicle´s level can be lowered between 30 and 60 mm at the front axle and from 10 to 40 mm at the rear axle. The coilover suspension V1 for the Fiat 500 is available with immediate effect.

KW coilover suspensions – 3 damping variants for every type of driver

Coilover suspension V1 with preset damper setting permits customised lowering of the suspension and creates an optimised balance of sportiness, comfort and safety. Damping variant V2 is the ideal system for sporty drivers, who also wish to make modifications in the set-up to achieve a more customised lowering of the suspension. Thanks to the adjustable rebound damping, it is possible to adapt the driving comfort to suit the driver’s personal taste.
With its separately adjustable pressure and rebound damping functions, coilover suspension V3 permits an even higher degree of customisation to the suspension and provides the perfect solution for those truly technically demanding drivers.

All KW coilover suspensions are produced in the unique stainless steel “inox line” technology. This assures the extremely high quality and durability of the suspensions plus a long-lasting perfect finish to match.

Further information on the wide range of KW automotive GmbH covering springs, dampers, sport and coilvover suspensions is available on the Internet at www.kwsuspensions.de.

KW automotive GmbH
Frau Melanie Feucht
Aspachweg 14
74427 Fichtenberg
Tel.: +49(0)7971-9630-0
Fax: +49(0)7971-9630-191
www.kwsuspensions.de

MediaTel Werbe-/PR-Agntur
Herr Steffen Kraus
Haldenweg 2
72505 Krauchenwies/Ablach
Tel.: +49(0)7576-9616-12
Fax: +49(0)7576-9616-16
www.mediatel.biz

10 years, a three-man operation grows into an international power-house. A small workshop measuring just 150sqm has grown into an international operation specialized in performance suspension manufacturing. Today, KW is recognized as a European market leader for high class coilover systems. In one of the worlds´ toughest markets for performance products, KW is setting new benchmarks with its innovations and commitment to quality. Operating internationally, KW employes over 200 people at 4 locations. The German headquarter measures around 23,000 sqm. The employees work within this unique and ultra modern facility to produce and ship more than 60.000 kits annually to customers all around the world. The steadily growing product range covers several thousands of applications.

10th anniversary
The KW automotive GmbH 2006 also celebrates 10 successful years of the production of the famous coilover suspensions, which had their premiere 1996 at the Essen Motor Show. During the anniversary celebrities at Fichtenberg, Germany, KW put its new servo-hydraulic driving dynamics test station into operation. It is one of only 15 worldwide, 9 of them are used by Formula 1 teams. With the servo-hydraulic dynamics test station KW offers motorsports teams and industry partners the possibility to simulate many different road conditions with a car. This method saves a lot of time and money, which normally would have to be spent during a real test at a race track.

•KW today offers a big range of products: Springs, dampers, suspensions and coilovers, which are characterized by high-tech innovations. Top products are the „Inox-line“ coilovers with their corrosion resistant struts, which proved their qualities in salt spray tests. The know-how of KW is also highly demanded in the motorsports scene. In many different championhips various teams rely on KW suspensions. Customers directly profit by the race technology transfered to the road.


•In-house development and manufacturing puts KW on the leading edge of the industry. Outfit with the latest CNC-controlled machining devices, CAD 3D modeling systems and computer guides production lines, KW’s “all in one hand“ configuration sets the industry’s standards in both quality control and manufacturing flexability.

•Fully automated and computer controlled warehousing ensures the highest level of accuracy from kit commissioning to kit assembling, from packaging to shipping. “The day you order, is the day we build”. A just-in-time corporate philosophy allows KW to service the needs of its growing Global customer base.

•KW’s wins a trademark registry for its color combination of violet and yellow brands this combination as a trademark for suspension products. Global trade shows, such as Essen, SEMA, Geneva and the Automechanika in Frankfurt play critical roles in KW´s successful branding strategies and serve as a way to transport news about KW´s products to the worldwide market.


Global trendsetter in product innovations and outstanding technical know-how fuels the rapid growth at KW automotive GmbH's. Continuously building on its products quality and functionality, innovations, such as KW’s revolutionary „Inox-line“ stainless steel technology and composite stainless steel impregnated adjustable spring seats set world benchmarks in coilover suspension manufacturing.

Expanded worldwide operations

•KW automotive North America Inc., a 115.000 sq ft distribution/manufacturing center is a solely own subsidiary of KW automotive GmbH. After the acquisition of Belltech and ST Suspension Techniques 2005, KW USA is located in Sanger, CA, and serves the growing aftermarket needs for KW products as well as the Research&Development facility in North America. This was a bold and exciting step for the corporation and furthers the commitment to the North American consumer. KW automotive GmbH launched a total of four brands into the North American market and this facility ensures that KW stocks the products needed by the aftermarket at all given times. Outfit with an experienced team, this comprehensive logistics center works to set new standards for product distribution in the US.

Three brands and products assemble under KW automotive North America.

ST Suspension Techniques, specialist in sway bars and lowering springs
Belltech, the leading brand in Sport Truck suspensions.
LSD, the leading brand in Lambo Style Door conversion kits.

•KW Fahrwerktechnik AG, our Swiss operation, established in 2001, was the first KW owned foreign subsidiary. In a critical market in a country known for its wealth, KW has been able to address the immediate needs of its customers and meet their high expectations. This operation serves as model for setting up corporate structures to meet the individual global market needs.

Working intimately with industry partners at Daimler Chrysler (MOPAR), Ford Racing, Roush and Mazda, KW is continuously developing applications for the current vehicles hitting the North American roads. Industry partners seek out KW, as it take its technology to the limit on and off the track. The transfer of technology from Motorsports to the street has placed KW on top of this field.

•Relied upon throughout the FIA GT series, the Touring Car World Championship and the Rally World Championship, KW supplies countless race teams with racing suspension technology from our KW Competition line. Strong competition in motor sports, combined with KW´s leading edge design innovations, serve as the base for KW’s successful “street” line of sport suspensions. “Born on the track, raised for the street” captures the KW advantage.

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