Europe Resistance Bands Market Forecast to 2028 - COVID-19 Impact and Regional Analysis by Type (Pull-Up Bands, Tube Bands, Therapy Bands, and Others) and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)

Consumer Inclination Toward Home Fitness and Workout Activities to Drive Resistance Bands Market in Europe

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According to our latest market study on ""Europe Resistance Bands Market Forecast to 2028 - COVID-19 Impact and Regional Analysis - by Type and Distribution Channel,"" the market is expected to grow from US$ 195.05 million in 2022 to US$ 252.14 million by 2028; it is expected to grow at a CAGR of 4.4% from 2022 to 2028.

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The European population is increasingly engaged in rigorous exercises that aid in weight control and increase strength and stamina, consequently improving the overall health of the body. The adoption of physical activities and regular exercise has increased to improve flexibility, mobility, and agility of the body. The preventive healthcare sector in Europe, coupled with an increase in preference for customized workout regimes with comfortable home environments, has surged the demand for home fitness activities. In addition, the rising number of fitness training applications and sites has further contributed to the growth of home fitness. Online fitness sites and mobile applications allow consumers to train at home with professionals who make their skills available through the tools of the network. The factors mentioned above are contributing to the demand for at-home fitness equipment, such as resistance bands. Resistance bands are gaining popularity as at-home fitness equipment due to their benefits in strength training and maintaining balance while exercising.

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Performance Health Holding Inc, Decathlon SA, 4D Rubber Ltd, Fitness Anywhere LLC, Optibelt GmbH, Crown World Marketing Ltd, Physical Co Ltd, Starwood Sports Ltd, Flexible Sports GmbH, and Meglio Ltd are among the key players operating in the Europe resistance bands market. These companies are investing in product innovation and expansion strategies to effectively meet the demand generated in these regions.

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Impact of COVID-19 Pandemic on Europe Resistance Bands Market

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In Europe, France, the UK, and Spain were the worst-affected countries by the COVID-19 pandemic. The outbreak resulted in a temporary disruption in the operations of industrial bases, which discontinued the expansion of their manufacturing facilities across Europe. In addition, resistance band production was minimal due to the labor shortage, which disrupted the supply chain of the products. However, the demand for resistance bands increased amid the global crisis due to the increased adoption of physical activities at home and the rising use of cost-effective and comfortable workout products in residential spaces. According to a report published by the World Health Organization (WHO), the COVID-19 pandemic highlighted the importance of environments and access to opportunities to be physically active as part of daily life. In addition, various organizations in the region encouraged physical activity among people during the COVID-19 pandemic. For instance, according to the World Health Organization (WHO), the European Union (EU) promoted Health-Enhancing Physical Activity (HEPA) to provide long-term benefits for people's health and health system.

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The report segments the Europe resistance bands market as follows:

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Based on type, the Europe resistance bands market is segmented into pull-up bands, tube bands, therapy bands, and others. Based on distribution channel, the Europe resistance bands market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others.

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