openPR Logo
Press release

TV Series Based on Epic Indian Love Story to be Shown in Georgia

09-19-2014 06:56 PM CET | Leisure, Entertainment, Miscellaneous

Press release from: Intellecta Srl

/ PR Agency: Intellecta Srl
The New Channel and Ladies Channel in Georgia starting to air from October the Indian TV series Saraswatichandra
Following the success of Bidaai on the New Channel, which also marked the premiere of the Indian TV series in Georgia, now both the New Channel and the Ladies Channel, owned by the Rustavi2 Broadcasting company, have signed an agreement with Star TV for the broadcast of Saraswatichandra. The deal has been facilitated by Intellecta Srl – a long terms partner of Star India in the territories of Europe, Russia and the CIS countries.
‘Saraswatichandra’, a classic love story that promises to rekindle love and recreate Indian cinema’s grandeur on television, is based on a novel written by popular Indian author, Govardhanram Tripathi. The show also marks the television debut of one of Bollywood’s most celebrated filmmakers, Sanjay Leela Bhansali, who is known for his blockbuster movies that have deeply influenced Indian cinema, such as Hum Dil De Chuke Sanam, Devdas, Saawariya, Guzaarish and Ramleela.
“Following the success of Bidaai, which launched the Indian TV series in Georgia, we are very happy to now be able to offer the Georgian audience one of the most beautiful and esthetically appealing TV series out of India”- says Christina Vlahova, CEO of Intellecta Srl – “in the face of Rustavi2 we found a remarkable partner, who was the first to believe in the potential and the success of the Indian TV series.”
Saraswathichandra is a poignant love story of two soul mates Saras and Kumud, who are denied the joy of becoming one by destiny and tradition. It is a classic tale of love and heart ache, pride and prejudice, of yearning and longing.
“Rustavi2 is among the leaders in the Georgian TV market for the last 20 years and we are always on the lookout for new and interesting TV programs from around the world”- says Giorgi Lominadze – programming director of Rustavi2 – “India is known and has fascinated the Georgian viewers from the 70s and that is why we have decided to renew their interest by showing the first Indian TV series in the market. We enjoyed working together with Intellecta Srl, who played a key role in our search for the best Indian TV series. As a result we started airing “Bidaai” and have received a very positive response from the audience. So now we want to give them an even better experience with Saraswatichandra, which will start airing this fall .”
Mr. Sanjay Gupta, Chief Operating Offer, Star India mentions, “Star India’s entertainment content has gripped people from all over the globe and its acceptance across geographies is a testament to our commitment of inspiring people. We’re delighted that our stories continue to transcend borders and are confident that it will enthrall the audience in Georgia as well.”
The choice of Saraswatichandra comes after a careful selection done by the channel in order to show the Georgian viewers the traditional and at the same time most visually appealing TV series from India. The series is running in India on Star Plus, so viewers are still to witness the story finale.

About Rustavi2 Broadcasting company:
Founded in 1994, Rustavi 2 is one of the very successful privately owned broadcasting company in Georgia. It is free-to-air terrestrial broadcaster network that currently reaches 85% of Georgia’s population. Rustavi 2 provides a diverse range of top quality licensed programming from up-to-the-minute daily news and political talk shows to a range of original entertainment programs, sports, and international hit productions translated into Georgian. Rustavi 2’s programs are consistently to high rating throughout the country.

About STAR India

STAR India has defined India’s broadcast media for over two decades and is today one of the country’s leading media and entertainment companies. It broadcasts more than 40 channels in 7 languages, reaching more than 650 million viewers every week across India and 100 other countries. The network’s entertainment channel portfolio includes Star Gold, Channel V, Star World, Star Movies, Star Utsav, Life OK, Movies OK and Star Plus, India's No. 1 General Entertainment Channel. It has a leading presence in regional broadcasting as well, through a bouquet of affiliate channels which includes Star Jalsha, Jalsha Movies, Star Pravah, Asianet, Asianet Plus, Suvarna, Suvarna Plus and Vijay.

STAR India is a fully owned subsidiary of 21st Century Fox.

Intellecta Srl ( is a strategic media consultancy working on the territories of Europe, Russia and the CIS countries and offering the best rating Indian TV series and Bollywood movies.
In the last five years the company has grown to be one of the major players in the market of syndication of Indian content and has have the syndication of the best rating Indian TV series and Bollywood movies to Romania, Macedonia, Bulgaria, Greece, Italy, Serbia, Russia, Kazakhstan, Azerbaijan, Tajikistan and Georgia.

57 Vitosha Blvd
Bulgaria – 1000

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release TV Series Based on Epic Indian Love Story to be Shown in Georgia here

News-ID: 295606 • Views: 6301

More Releases from Intellecta Srl

The Intellecta Innovative marketing blog nominated for Best Marketing Blog - Innovative marketing blog, which targets marketing specialist from around the world and challenges their views on the future of marketing, has been nominated for Best Marketing Blog by the Blogger’s Choice Awards. The Intellecta Innovative marketing blog ( is targeting established marketing specialists who are in the process of transition from a traditional only to a more balanced traditional and new media mix, has been nominated for
Intellecta Srl launches an Innovative Marketing blog
Targeting marketing specialist from around the world Intellecta Srl launches a help centre on innovative marketing to aide marketers in their transition from traditional only to traditional and new media mix for their brands. Innovative marketing, Bulgaria marketing, Traditional marketing and its alternatives online are only some of the topics discussed in the new Intellecta Srl Innovative marketing blog ( The blog is targeting established marketing specialists who are in the
Intellecta Srl contributes content to the first Marketing Forum in Bulgaria
Christina Vlahova of Intellecta Srl ( will be one of the presenters at the first Marketing Forum in Bulgaria taking place on the 31st of May, organized by Bulgaria’s “Capital” business weekly. The theme of the forum is Marketing Innovation and it gathers world-renown marketing specialists such as Sergio Zyman, Larry Hochman and Guy Kawasaki. Sofia, Bulgaria – Christina Vlahova of Intellecta Srl – Strategic Marketing consultancy, will be presenting at
Intellecta Srl to work on the first Marketing Forum in Bulgaria
Intellecta Srl is the marketing consultant to the first Marketing Forum in Bulgaria to take place on the 31st of May, organized by Bulgaria’s “Capital” business weekly. The theme of the forum is Marketing Innovation and it gathers world-renown marketing specialists such as Sergio Zyman and Larry Hochman. Sofia, Bulgaria May 9th 2007 – Intellecta Srl ( an Italian strategic marketing consultancy is collaborating with the Bulgarian Capital business weekly on

All 5 Releases

More Releases for India

Medical Tour India | Affordable Treatment In India
We at MedCredible look after the well being of the patients seeking treatment in India. Our support staff support is well trained in handling various situations arising due to cross border differences. All the patients can avail of high-quality treatment at an extremely affordable cost in a compassionate environment combined with ethical practices. With options of over 100 + Hospitals and Institutions, we at Medcredible ensure that we connect the
01-17-2011 | Health & Medicine
IVF India, Test Tube baby India
The aim of setting up KJIVF is to help infertile couples in achieving conception through modern diagnostic and treatment methods. KJIVF Centre has given the best results by blessing infertile couples of advanced age with children, these couples could never dream of becoming parents. Thousands of babies are conceived through in-vitro fertilization (IVF) each year; In-Vitro Fertilization (IVF) means fertilization outside the body. A baby developed from an egg that
Beach Holiday India- Best Beaches in India
The natural beauty, exotic locations and rich heritage has helped India to stand as the most visited and most popular tourist spot in the world. The status of “Incredible India”, is defined by an incredible range of nature’s blessings on the Indian subcontinent and this incredibility is doubled by one of the most fabulous tourism option available in the country that are the brilliant and majestic beaches in India.
ISO 27001 India, 27001 training India ISO
Coral eSecure is information Risk Management advisory with specific focus on Information Security (ISO 27001, ISO 17799, PCI, COBIT, HIPAA, GLBA, and DPA), Business Continuity (BS25999) and ITIL/ IT Service Management (ISO 20000). Coral is the FIRST Indian consulting organization which provides an Integrated Management System Consulting, Consisting of ISO 27001, ISO 20000 and BS25999 – ALL THREE IN ONE! Coral provides Consulting, Assurance audit and Training to address these
Interior Designers India, Designers and Architects India
Today, we have recognized ourselves as a booming beauty interior designing firm, offering services that include interior designing. We are a winning firm, which is based on the strong foundation of innovative and original ideas for interior, architectural and landscaping designing services. Synergy Corporate Interior Design Association has more corporate members. Who provide Products and services. We support Interior Designers India, Designers and Architects India. We are committed to the
Domain Registration India, Web Hosting India, Payment Gateway India is a Quality Web Hosting Company India, provide all web related support and Web hosting services like linux web hosting, windows web hosting, web hosting packages, domain registration in india, Corporate email solution, business email hosting, payment gateway integration, SSL with supports like free php, cgi, asp, free msaccess, free cdonts, free webmail, web based control panel, unlimited ftp access, unlimited data transfer. During the domain registration process, you will