Probiotic, Prebiotic, Postbiotic, Market Size, Share, Trends | Forecast to 2028

According to Precision Business Insights (PBI) latest report the global probiotic, prebiotic, postbiotic, market is expected to be worth USD 57,074.1 Mn in 2021, growing at a 7.0% CAGR from 2022 to 2028. The market is being pushed by a growing consumer preference for preventative healthcare, as well as the development of effective probiotic strains. Probiotics, when consumed in adequate amounts, have desirable effects on the body, such as improved gut health and reduced intestinal inflammation. Probiotics play a great role in preventive healthcare as they prevent the occurrence of diseases by strengthening the immune system. Thus, rising awareness regarding preventive healthcare is expected to boost the market growth over the forecast period.

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Food & Beverages Dominate the Probiotic, Prebiotic, Postbiotic, Market:
Food & Beverages accounted X% market share and it is expected to grow with a CAGR X% from 2022-2028. The expanding consumer interest in functional food, particularly probiotics that can promote digestive health, rising health and wellness trends, and the growing application of probiotics in yoghurt all contribute to this market's size. Moreover, growing consumer preference for buying snacks containing ingredients with digestive health benefits and rising fortification of foods & beverages with science-backed probiotic ingredients is expected to fuel the demand for functional probiotic food and beverages.

North America leads Probiotic, Prebiotic, Postbiotic, Market:
In the North America, the Probiotic, Prebiotic, Postbiotic, Market is expected to grow at significant CAGR of X% during the forecast period. Continued investments from manufacturers in the food and beverage and pharmaceutical industries are anticipated to contribute to the regional market growth. The regional players are investing in R&D to come up with new products to cater to consumers of different age groups and genders. Such factors are expected to accelerate the growth of the market over the forecast period.

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Strategic New Product Launches, Mergers, Acquisitions, and Agreements are the key strategies adopted by market players:
Probiotic, Prebiotic, Postbiotic, Market further reveals that the key players increasingly adopting strategies such as launch of newer products, frequent product approvals, and long-term alliance to improve market revenue share and gaining significant geographic presence across the region. In February 2022, AB-Biotics entered into a strategic partnership with AceBiome to spread the presence of AB21 probiotics through various pharmacies and digital channels in South Korea. The company undertook this strategic initiative to expand its customer base and geographical reach and exploit the rising business opportunities in the Asia Pacific region.

The global probiotic, prebiotic, postbiotic, market report key players are ADM, DSM, Probi AB, DuPont de Nemours, Inc, Yakult Honsha Co., Ltd., Wren Laboratories, CHR Hansen, Synbio Tech Inc., Kerry Inc, Nestlé S.A, SONAE SGPS.

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