Africa E-Commerce Market 2023, Industry Size, Demand, Trends, Opportunities, Company Analysis and Revenue Forecast by 2028

IMARC Group has recently released a new research study titled "𝐀𝐟𝐫𝐢𝐜𝐚 𝐄-𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐌𝐚𝐫𝐤𝐞𝐭: 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐓𝐫𝐞𝐧𝐝𝐬, 𝐒𝐡𝐚𝐫𝐞, 𝐒𝐢𝐳𝐞, 𝐆𝐫𝐨𝐰𝐭𝐡, 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲, 𝐚𝐧𝐝 𝐅𝐨𝐫𝐞𝐜𝐚𝐬𝐭 𝟐𝟎𝟐𝟑-𝟐𝟎𝟐𝟖", offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends, and competitive landscape to understand the current and future market scenarios. 

𝐌𝐚𝐫𝐤𝐞𝐭 𝐎𝐮𝐭𝐥𝐨𝐨𝐤:

The Africa e-commerce market is expected to exhibit a growth rate (CAGR) of 26.5% during 2023-2028. Electronic commerce (e-commerce) comprises buying and selling goods and services electronically over the internet. These transactions are largely used across the business-to-business (B2B), business-to-customer (B2C), customer-to-business (C2B), and customer-to-customer (C2C) business models. It includes internet banking, booking tickets, online auctions, payment gateways, and customer support. The platform provides umpteen advantages when compared with conventional solutions, such as numerous discounts, controlled inventory costs, hassle-free delivery of goods and services, and improved profit margins. In addition to this, it enables the seller to have a global reach and direct communication between different parties.

𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐟𝐫𝐞𝐞 𝐬𝐚𝐦𝐩𝐥𝐞 𝐛𝐫𝐨𝐜𝐡𝐮𝐫𝐞: https://www.imarcgroup.com/africa-e-commerce-market/requestsample

Market Trends:

The primary factor driving the e-commerce market in Africa is the increasing number of international companies. E-commerce solutions also help minimize overhead operational costs and improve business efficiency, which is creating a positive outlook for the market. In line with this, the COVID-19 outbreak has compelled regional governments to mandate social distancing measures, which has further shifted the consumer preference from brick-and-mortar retail outlets to online stores.

Additionally, the rapid penetration of the internet and the rising sales of smartphones are acting as other growth-inducing factors. Moreover, the retail sector is utilizing e-commerce platforms to introduce digital trends, surge product sales, and increase the consumer base, which is bolstering the market growth. Apart from this, the large-scale integration of predictive analytics, artificial intelligence (AI), and cloud computing solutions is propelling the market growth.

Africa E-Commerce Market 2023-2028 Competitive Analysis and Segmentation:

Competitive Landscape with Key Players:

The competitive landscape of the Africa e-commerce market has been studied in the report with the detailed profiles of the key players operating in the market.

Major Players Covered:

• Alibaba Group (NYSE: BABA)
• Amazon.com, Inc
• Avito Holding AB
• Bidorbuy.com Inc
• DHL International GmbH
• DealDey Ltd.
• eBay Inc. (NASDAQ: EBAY)
• GumTree.com Limited
• Jiji Press Ltd.
• Jumia Technologies AG
• Konga Online Shopping Ltd.
• Naspers Ltd.
• OLX Group.

𝐂𝐡𝐞𝐜𝐤𝐨𝐮𝐭 𝐍𝐨𝐰: https://www.imarcgroup.com/checkout?id=3842&method=7

𝐀𝐟𝐫𝐢𝐜𝐚 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐌𝐚𝐫𝐤𝐞𝐭 𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧:

The report has segmented the Africa e-commerce market on the basis of business model, mode of payment, service type, product type and country.

Based on Business Model:

• B2C
• B2B
• C2C
• Others

Based on Mode of Payment:

• Payment Cards
• Online Banking
• E-Wallets
• Cash-On-Delivery
• Others

Based on Service Type:

• Financial
• Digital Content
• Travel and Leisure
• E-Tailing
• Others

Based on Product Type:

• Groceries
• Clothing and Accessories
• Mobiles and Electronics
• Health and Personal Care
• Others

Based on Country:

• South Africa
• Nigeria
• Egypt
• Morocco
• Kenya
• Others

𝐀𝐬𝐤 𝐀𝐧𝐚𝐥𝐲𝐬𝐭 𝐟𝐨𝐫 𝟏𝟎% 𝐅𝐫𝐞𝐞 𝐂𝐮𝐬𝐭𝐨𝐦𝐢𝐳𝐞𝐝 𝐑𝐞𝐩𝐨𝐫𝐭: https://www.imarcgroup.com/request?type=report&id=3842&flag=C

Key Highlights of the Report:

• Market Performance (2017-2022)
• Market Outlook (2023-2028)
• Market Trends
• Market Drivers and Success Factors
• Impact of COVID-19
• Value Chain Analysis
• Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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This release was published on openPR.