Press release
Digital Signage Market, Size, Share, Industry Trends, Top Leaders, Marketing Strategies, Research Report 2022-2027
Digital Signage Market
The global digital signage market reached a value of US$ 23.5 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 35.4 Billion by 2027, exhibiting at a CAGR of 6.69% during 2022-2027.
Digital signage is a digital display used to broadcast video or multimedia content in different places for providing information or advertising purpose. It uses display screens, mounting accessories, content management systems, player software, power supply, and cables for advertising and promotion. It offers numerous benefits, such as time and cost saving on marketing campaigns, enhances customer engagement, facilitates easier communication of dynamic information, and improves the aesthetics of the display of products or services. Additionally, it enables organizations to engage with a broader audience and create a centralized network for digital communications to enhance the uniformity and effectiveness of marketing activities. As a result, it is extensively utilized in airports, retail stores, corporate environments, hospitals, digital banner advertisements beside highways, stadiums, and shopping advertisements.
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Global Digital Signage Market Trends:
The rising demand for bright and power-efficient display panels is driving the global market. Furthermore, the emerging display technology, including micro-LED and quantum dots and the increasing preference of electronic giants toward large-screen displays are further catalyzing the market. Apart from this, the wide adoption of digital signage by the healthcare sector, since it provides real-time updates, social distancing guidelines enforcements, and quick staff mobilization, is providing a boost to the demand across the globe.
Moreover, rising support by the governments to mandate the use of digital signage in public places, such as airports and train stations, to improve communication and safety instructions is favorably impacting the market worldwide. Other factors, such as the development of new technologies, including the advent of touchscreens and facial recognition, the emergence of IoT and cloud computing, and rapid digitalization, are also influencing the market.
Key Players Included in Global Digital Signage Market Research Report:
• BARCO
• Leyard Optoelectronic (Planar)
• LG Electronics
• Panasonic
• Samsung Electronics
• Shanghai Goodview Electronics
• Sharp (Foxconn Group)
• Sony
Do you know more information, Contact to our analyst at- https://www.imarcgroup.com/digital-signage-market
Key Market Segmentation:
Breakup by Technology:
• LCD/LED
• Projection
• Others
Breakup by Application:
• Retail
• Hospitality
• Entertainment
• Stadiums and Playgrounds
• Corporate
• Banking
• Healthcare
• Education
• Transport
• Others
Breakup by Location:
• Indoor
• Outdoor
Breakup by Size:
• Below 32 Inches
• 32 to 52 Inches
• More than 52 Inches
Breakup by Region:
• North America (United States, Canada)
• Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key highlights of the Report:
• Market Performance (2016-2021)
• Market Outlook (2022-2027)
• COVID-19 Impact on the Market
• Porter's Five Forces Analysis
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape
TOC for the Digital Signage Market Research Report:
• Preface
• Scope and Methodology
• Executive Summary
• Introduction
• Global Digital Signage Market
• SWOT Analysis
• Value Chain Analysis
• Price Analysis
• Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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IMARC Group
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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC's information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.
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