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Yoga Mat Market 2022 Opportunities, Segmentation, Assessment and Competitive Strategies by 2030
Global Yoga Mat Market to witness growth at a CAGR of 6.2% during the forecast period of 2022 to 2030. The market witnessed growth at a CAGR of 4.8% during the previous forecast period of 2018 to 2021.Yoga includes asana, pranayama, meditation, and chanting, which are all physical, mental, and spiritual practises that enhance one's physical and mental well-being. The most crucial piece of yoga equipment is a yoga mat since it makes practising yoga more comfortable. Yoga mats are specially made mats that are used to prevent sliding while performing asanas in contemporary yoga as a physical practise. Rubber yoga mats are used to support your sitting during yoga sessions. Yoga mats are frequently used since yoga is becoming more and more well-liked all over the world. The advantages of integrating ayurveda and yoga for health are currently being emphasised in a number of nations.
Modern yoga as exercise uses specially crafted mats called "yoga mats" to prevent hands and feet from slipping during asana practise. A sticky mat was an early version composed of rubber carpet underlay that was invented by yoga instructor Angela Farmer in 1982. Hatha and meditation yoga were traditionally practised on bare ground, occasionally with a rug made of deer or tiger leather. Modern yoga mats are constructed of plastic, rubber, and occasionally other materials like hessian and cork, balancing price, comfort, grip, and weight.
Hessian, plastics, rubber, and cork are used in the construction of yoga mats to provide a non-slip and cushioned surface for performing various poses safely and comfortably. A wide variety of prints, styles, thicknesses, compositions, grips, weights, prices, colours, patterns, and surface textures are offered on these mats. Additionally, a number of producers offer yoga mats with luxury designs that are antibacterial, bacterial, and fungal. They are also creating organic cotton and jute eco-friendly mats, as well as establishing an internet presence to broaden their customer base.
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Global Yoga Mat Market - Segmentation
The global yoga mat market is segmented based on product type and distribution channel.
Based on product type, the market is segmented into,
• PVC
• TPE
• Rubber
• PE
• Cotton/Jute
Based on distribution channel, the market is been segmented into,
• Specialty Store
• Departmental Store & Hypermarket
• Online Channel
Global Yoga Mat Market - Regional Analysis
It is estimated for the region of Asia Pacific to drive the growth of the market during the forecast period. The growing in the technological advancements in the food sector in the region is estimated to foster the growth of the market during the forecast period. The region of Europe is estimated to witness growth at a healthy rate during the forecast period. The US region is also estimated to witness a notable growth rate in the market.
Global Yoga Mat Market - Key Market players
Lululemon; Manduka; Jade Yoga; prAna; Hugger Mugger; Khataland; Liforme Ltd.; Dragonfly; Tomuno; and Alo Yoga, Inc. are the major players that are driving the growth of the market during the forecast period.
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