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Customer Journey Mapping Software Market Report: Key Trends Analysis And Strategic Analysis Forecast To 2031
Customer Journey Mapping Software Market
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The global customer journey mapping software market report by the business research company An increasing focus on improving data quality and security of customer data to be a major growth driver for the customer journey mapping software market. Data quality measures the condition of data, relying on factors such as how useful it is to the specific purpose, completeness, accuracy, timeliness, consistency, validity, and uniqueness. Customer journey mapping would tell the story of the customer's experience from start to finish from initial contact, by the process of engagement, and into a long-term relationship, by giving critical information about key interactions along the way. For instance, in December 2019, Zebra Technologies, a US-based mobile computing company increased its focus on security solutions, as security inevitably becomes a significant priority for businesses as technology adoption keeps growing, to make sure that their system integrity and privacy are not jeopardized, up to 70% of the APAC firms studied (including India) continuously check the security and quality of their IoT and cloud technology. Further, in 2020, according to Oreilly, a US-based publishing company data, almost half (48%) of respondents say they use data analysis, machine learning, or AI tools to address data quality issues. Therefore, the increasing focus on improving data quality and security of customer data is driving the customer journey mapping software market
The global customer journey mapping software market size is expected to grow from $9.20 billion in 2021 to $10.83 billion in 2022 at a compound annual growth rate (CAGR) of 17.7%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, surge in commodity prices, and supply chain disruptions, affecting many markets across the globe. The customer journey mapping software market is expected to grow to $20.71 billion in 2026 at a compound annual growth rate (CAGR) of 17.6%.
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North America was the largest region in the customer journey mapping software market in 2021. The regions covered in this report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.
Major players in the customer journey mapping software market are Smaply, Touchpoint, UXPressia, Adobe Inc, TandemSeven, Acquia, CEMantica, WebEngage, Microsoft Corporation, Gliffy, Canvanizer, Xmind, OmniGraffle, IBM Corporation, Smartlook, Piwik PRO, Custellence, CustomersFirstNow, CloudCherry, Ecrion Software, Totango Ltd., Zoho Corporation, G2 Deals, MOEngage, FlowMapp, Autopilot, Vizury Engage 360, CXDeployer, TheyDo, Altcraft LLC, and CFN Insights
The global customer journey mapping software market is segmented -
1) By Component: Software, Services, Consulting Services
2) By Organization Size: Small and Medium Enterprises, Large Enterprises
3) By Deployment: On-Premise, Cloud-based
4) By End Users: BFSI, Retail and Consumer Goods, Media and Entertainment, Healthcare and Pharmaceutical, Automotive, IT and Telecommunication, Travel and Hospitality, Education, Other End Users
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The Customer journey mapping software market Report Contents Include
1. Executive Summary
2. Customer Journey Mapping Software Market Characteristics
3. Customer Journey Mapping Software Market Trends And Strategies
4. Customer Journey Mapping Software Market - Macro Economic Scenario
5. Customer Journey Mapping Software Market Size And Growth
.......
26. Africa Customer Journey Mapping Software Market
27. Customer Journey Mapping Software Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Customer Journey Mapping Software Market
29. Customer Journey Mapping Software Market Future Outlook and Potential Analysis
30. Appendix
This report covers the trends and market dynamics of the customer journey mapping software market in major countries - Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, and USA. The report also includes consumer surveys and various future opportunities for the market.
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