Digital Agriculture Market Type, Share, Size, Analysis, Trends, Demand and Outlook 2030

The digital agriculture market value which was around USD 14.15 billion in 2022, is expected to reach the value of approximately USD 29.49 billion by 2028, registering a CAGR of 10.15% during the forecast period.

Digital Agricultural Platforms are a group of interfaces and technologies that come together to establish a marketplace or commercial network for B2B, B2C, and C2C transactions. Smallholder farmers, who may offer a variety of crucial services to farmers and food systems, are among the actors they bring together to boost productivity.

Platforms come in a variety of sizes and shapes. The White Paper focuses on the financial institutions, mobile network operators (MNOs), major agricultural companies, and banks that are housed by the most developed nations in Sub-Saharan Africa. In order to expand the financial sustainability, influence, and outreach across diverse value chains and market groups, DAPs are gaining some momentum as a method of scalability technology across ecosystems.

The primary assets, competencies, and initial motivations of a DAP-its core business or mandate-and the reason they chose to create a platform to support smallholder farmers-have a significant impact on a platform's product offerings, sequencing, business model, and core target client categories.

Platforms develop fundamental competences and the relationships necessary for operations based on factors such as product mix, corporate strategy, target customers, and organisational culture. The rate of growth, the kinds of partners and talents that are available, and the kinds of platforms that are more likely to emerge and succeed depend on the state of the market.

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Platforms can link up members of the value chain to advance CSA practises, technology, and money, leading to more sustainable farming and information dissemination.

DAPs can provide data for anticipating existing and future scenarios to guide resource allocation. They can also help with the collecting of information on agricultural practises.

Through direct connection, women smallholder farmers continue to provide knowledge on rural gender concerns and cultural issues. By engaging women on DAPs and gathering gender-disaggregated data, we can increase women's engagement in agricultural and decision-making dynamics.

Platforms can help women overcome disadvantages and become more involved in agricultural development by providing them with direct access to financing, agronomic expertise, and market contacts. On the other hand, scaling tech innovators has its own set of challenges, such as a lack of knowledge about emerging technologies, a high cost of client acquisition, a lack of established networks with potential partners and authorities, and a persistent shortage of funding.

Innovations must be matched with platforms in order to benefit from their growth opportunities. In order to address structural issues for smallholder farmers, such as market access, skill development, and financing, as well as to achieve climate and gender goals, digital agriculture platforms are essential. They support the development and scaling of breakthrough technologies.

The Digital Agriculture Market - Segmentation
The global Digital Agriculture Platform Market based on Business Channel is segregated into:
• Business to business (B2B)
• Business to Customer (B2C)

The global Digital Agriculture Platform Market based on Product Type is categorized into:
• Perishables
• Non Perishables
• Agri Raw Materials

The Digital Agriculture Platform Market - Key Market players
The major players in the market are Microsoft, Monsanto, IBM, SAP, Climate Corporation, Eka, Digital Agriculture Services Pty Ltd, Farmers Edge, FarmCrowdy, and Agrofy.

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