Press release
Gift Cards Market: Surge in demand for gift cards from developing countries : AMR
Gift Cards Market Outlook - 2027The global gift cards market size was valued at $619.25 billion in 2019, and is projected to reach $2,076.51 billion by 2027, growing at a CAGR of 16.2% from 2020 to 2027.
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Gift cards, also known as gift certificates, gift vouchers, or gift tokens, are generally issued by a retailer or bank. In addition, gift cards are used as a developmental strategy for promoting businesses, attract new customers, increase brand awareness, reduce fraud, and improve business sales. Moreover, a gift card can be utilized as an alternative source for money at a particular store or business store for purchases related to goods or services.
Segment review
The gift cards market is segmented on the basis of card type, end user, and region. On the basis of component, the market is bifurcated into solution and services. In terms of card type, it is divided into closed-loop card and open-loop card. By end user, it is bifurcated into retail establishment and corporate institutions. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
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The report analyzes profiles of key players operating in the market including Amazon.com, Inc., American Express Company, Blackhawk Network Holdings, Inc., Fiserv, Inc., Givex Corporation, InComm Payments, PayPal, Inc., Paytronix Systems, Inc., Qwikcilver Solutions Pvt Ltd., and Walmart Inc. These players have adopted various strategies to increase their market penetration and strengthen their position in the industry.
Top impacting factors
High adoption rate of smartphones
Lack of security
Surge in demand for gift cards from developing countries
Key benefits for stakeholders
The study provides in-depth analysis of the global gift cards market share along with current & future trends to illustrate the imminent investment pockets.
Information about key drivers, restrains, and opportunities and their impact analysis on the market size are provided in the report.
Porter's five forces analysis illustrates the potency of buyers and suppliers operating in the industry.
An extensive analysis of the key segments of the industry helps to understand the global gift cards market trends.
The quantitative analysis of the global gift cards market from 2020 to 2027 is provided to determine the market potential.
Key market segments
By Card type
Closed-loop Card
Open-loop Card
By End User
Retail Establishment
Corporate Institutions
By Region
North America
U.S.
Canada
Europe
UK
Germany
France
Netherlands
Spain
Italy
Nordic Countries
Rest of Europe
Asia-Pacific
China
India
Japan
Australia
South Korea
Rest of Asia-Pacific
LAMEA
Latin America
Middle East
Africa
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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Allied Market Research CEO Pawan Kumar is instrumental in inspiring and encouraging everyone associated with the company to maintain high quality of data and help clients in every way possible to achieve success. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.
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