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Buying Buddy IDX CRM Announces New Email Marketing Feature for Real Estate Professionals

11-21-2022 09:30 AM CET | Industry, Real Estate & Construction

Press release from: Buying Buddy IDX CRM

Buying Buddy IDX CRM, an IDX solution that provides MLS search and display integrated with an advanced customer relationship management (CRM) system, is excited to announce the launch of a new email marketing feature. The new email marketing feature gives agents the ability to create targeted email marketing campaigns for their sphere and farm areas as well as leads and prospects.

With the addition of this new email marketing feature, agents are now able to group and segment contacts within the Buying Buddy CRM system to create and send bulk emails such as newsletters, new listings announcements, invitations and open-house follow-ups. Buying Buddy's integration with IDX means that agents can also include selected properties with any email communication with just a few easy clicks.

All messages are automatically tracked within a contact's history, giving agents a clear picture of what they sent and whether the contact engaged with the content. This information gives agents the opportunity to personalize and contextualize their email marketing efforts to further reach their leads and prospects.

This new feature also helps agents avoid costs associated with 3rd party email marketing systems.

"We are thrilled to help real estate agents amplify their marketing efforts with our new bulk email marketing feature," said Paul Eastwood, founder of Buying Buddy. "With this new feature, the power of direct and focused email communications is put directly into the hands of the agent, without the need for expensive add-on email marketing services."

Buying Buddy's all-in-one IDX and CRM solution helps real estate agents make their businesses more predictable by giving them the tools they need to provide MLS search while also capturing, incubating, and nurturing leads, right from their website. To learn more about the solution, visit

Buying Buddy
PO Box 630738
CO, 80163-0738

Buying Buddy® IDX CRM has been helping real estate professionals and teams to harness the power of IDX and lead management solutions since 2002. Buying Buddy combines an IDX plugin that seamlessly integrates MLS search, property display and lead capture to any website, while also providing a sophisticated CRM lead management solution for agents, teams and brokerage offices. Buying Buddy adds new MLSs to the system monthly. For more information on Buying Buddy IDX and CRM features and to see a demonstration, visit:

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