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Spyder Redesigned the Website and Internal Service

11-14-2022 03:22 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: GetSpyder

The redesign main goals were to refresh a company's image, expand product functionality, and build customer engagement.

The redesign main goals were to refresh a company's image, expand product functionality, and build customer engagement.

Spyder, a marketing product for collecting ad creatives from TikTok and Facebook, launched a redesigned landing page and internal service. The redesign process's main goals were to refresh a company's image, expand product functionality, increase conversion rates, and build customer engagement.

"Unfortunately, some designs eventually become outdated and no longer work as effectively as we would like them to. It's what happened with the old version of Spyder. We took it as a challenge and did a great job of creating and launching an updated website and service. We not only changed the "cover" but also improved the content with a new structure, navigation, and features," said Andrew Kozik, co-owner (https://lt.linkedin.com/in/andykozik)

The first steps in the redesign process were market research and competitors, user behavior, and sources of business growth analyses. Then Spyder dived into modern design trends and came up with a concept that included new colors, fonts, and logo.

The redesigned site provides users with more informational content. The homepage includes new blocks, such as Features and FAQs. Also, users can find additional information on Blog and Pricing subpages.

The UI of the internal service was also changed. Spyder redesigned the service into a dashboard and added more functions. Now users can sort ads by tags and folders, create boards for different projects, share saved videos with clients and teammates, comment, delete and restore creatives.

"We're happy to announce that the redesigned site and service are now online. Our team has been working hard for many weeks, researching the market, creating the concept, and developing new features to make the final design attractive and user-friendly. We want to believe our current and future customers will enjoy the new Spyder," said Andrew Kozik.

About Spyder: GetSpyder (https://getspyder.com/) is a tool created for UA and marketing experts to save and store video creatives from TikTok and Facebook (Meta) Ad Library. With Spyder, users can collect high-performing creatives as inspiration for their future ads, spy on competitors' ad campaigns, and share references with others. At present, the service has more than 20,000 active users worldwide.

Perfomante video ads, UAB
Address / adresas: K. Kalinausko St. 24 (Embassy House), Vilnius LT-03107, Lithuania/Lietuva Reg. No. / įm kodas: 305711671

Andrew Kozik, co-founder:
hi@getspyder.com
+370 (656) 06 392

GetSpyder - helps companies to build ad creatives inspiration library, where all ads are stored and organized in a comfortable way. Using Spyder companies can beat any performance benchmarks and drive more revenue.

Features:
- save ads from Tiktok/Facebook Ad Library/hard drive
- organize ads they way you like (boards, tags, filters).
- saved videos can be transformed into sharable inspiration boards., that can be shared with clients, teammates.
- Chrome Extension
- UGC Discovery section

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