Baby Skincare Market Projected to Gain Significant Value through 2021-2031, TMR Study

Transparency Market Research delivers key insights into the global baby skincare market. In terms of revenue, the global baby skincare market is estimated to expand at a CAGR of 5.3% during the forecast period, owing to numerous factors, regarding which TMR offers thorough insights and forecasts in its report on the global baby skincare market.

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The global market for baby skincare is largely affected by numerous factors, including increasing importance of baby skincare and frequent new product launches by key brands. Key manufacturers of baby skincare are focused on strong research & development to design innovative products with improved features.

Key Segments

The global baby skincare market has been segmented based on product category, distribution channel, and region. Based on product category, the market has been divided into soaps & body wash, moisturizers & ointments, shampoos & conditioners, and others. Baby soaps, oils, and powders are largely preferred product categories for the baby's daily skin care. However, middle class and higher income parents are preferring baby lotions, shampoos, and face creams as essential products to protect and nurture their child's skin. The increasing consumer confidence in plant-based products is anticipated to drive the demand for organic baby skincare products in the near future.

Based on distribution channel, the global baby skincare market has been classified into modern trade, traditional/general trade, and online. Majority of sales of baby skincare products is carried out through offline channels, wherein hypermarkets & supermarkets account for a major share. However, high-income earners and millennials are leading the way in shifting spend across online channels. Online websites are increasingly being preferred by key brands for cross-border distribution of baby skincare products. Key brands such as Pigeon, Chicco, Johnson & Johnson, Mustela, etc., are already operating in the worldwide market through online stores.

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The rising urbanization and infrastructure development is contributing to the expansion in modern trade of baby skincare products. Economic development has driven the expansion of hypermarket chains and specialty stores operated by key brands.

Prominent Regions

In terms of region, the global baby skincare market has been split into North America (U.S., Canada, and Rest of North America), Europe (U.K., Germany, France, and Rest of Europe), Southeast Asia (Cambodia, Indonesia, Malaysia, Singapore, Thailand, Vietnam, Rest of Southeast Asia), Asia Pacific (India, Bangladesh, Pakistan, Australia, and Rest of Asia Pacific), Middle East (Saudi Arabia, Egypt, Rest of Middle East), Africa (Nigeria, Kenya, South Africa, and Rest of Africa), and Latin America (Brazil and Rest of Latin America).

The demand for baby skincare products in Asia Pacific is anticipated to expand at a significant CAGR, followed by Southeast Asia, during the forecast period owing to evolving parenting, penetration of international brands, and expansion of hypermarket specializing in the retailing of baby care products. In terms of revenue, the baby skincare market in Asia Pacific is expected to expand at a CAGR of 5.9% during the forecast period.

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Among the countries in Asia Pacific, China is the leading market and holds a major share due to the large population of children between the ages 0 and 4. Rise in organized retailing, expansion of e-commerce industry, and evolving parenting are key factors boosting the baby skin care market in India. Baby soaps, oils, and powders are largely preferred products categories for the baby's daily skin care by mothers across India. Expansion of hypermarket chains and specialty baby stores encourage the sale of branded baby skincare products in all major cities of the country.

Baby Skincare Market: Key Players

Key players operating in the global baby skincare market are Johnson & Johnson Services, Inc., Beiersdorfs Inc., GALDERMA LABORATORIES, L.P., Palmers' (E.T Brown Drugs Co. Inc.), Sanosan, Cherub Rubs, Gaia Natural Baby, Sebamed (Sebapharma), Sudocream, and Unilever.

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