Fresh Herbs Market Emerging Technologies 2022, Opportunities, & industry expansion plans through 2028.

Market Overview

According to the extensive market studies done, it is estimated that the global Fresh Herbs Market is expected to grow at a CAGR of 4.15% during the period 2022-2028. As per the market experts, the global Fresh Herbs Market will reach the value of USD 1,680 million by 2028.

Fresh herbs are used as flavouring agents in different culinary preparations. Herbs, such as mint, basil, parsley, coriander, thyme, and chives, are used for garnishing dishes in varieties of cuisines across the globe. Herbs are used to add flavour, enhance scents, and ensure natural remedies. The herbs are available as whole-packed, cut-packed, and potted, and are in high demand due to increasing popularity of cross-cultural cuisines in every part of the world.

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Due to the COVID-19 pandemic, the Fresh Herbs Market Growth was hampered like many other sectors. During the pandemic, markets and restaurants remained closed due to lockdowns. So, the Fresh Herbs Market had a negative impact. In the post-pandemic period, the restaurants and markets have started operating normally and it is expected that the global Fresh Herbs Market is going to show significant growth during the forecast period. The fluctuation of fresh herbs' prices may restrain the development of the Fresh Herbs Market in the coming years.

Market Segmentation

The Fresh Herbs Market is huge, and it is segmented based on category, type, distribution channel, and region.

Based on category, the market is further segmented into conventional and organic. The conventional sector occupies the largest market share and is expected to grow substantially during the forecast period. Owing to the increasing demand for organic herbs, the organic herb sector will also show significant growth in the coming years.

Based on the distribution channel, the market is divided into food retail and food service. The retail food sector is expected to grow significantly during the forecast period.

Based on type, the global Fresh Herbs Market is segmented into chives, coriander, parsley, mint, basil, and others. The market trends show that the basil sector is going to dominate the Fresh Herbs Market Share in the coming years.

Regional Classification



The Fresh Herbs Market is divided into regions- Europe, Asia-Pacific, North America, and the rest of the world. The global Fresh Herbs Market is dominated by the regions Europe and Asia-Pacific. The Asia Pacific region is the largest producer of herbs and the major part of it is exported to Europe and North America. The Asia-Pacific region is expected to show significant growth in the Fresh Herbs Market Size during the forecast period. Due to the increasing demand for fresh herbs in different cuisines, Europe will also show substantial Fresh Herbs Market Growth.

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Industry News

The global Fresh Herbs Market Key Players adopt many strategies to retain their positions in the market. Adoption of techniques, such as new product launches, mergers, company acquisitions, and partnerships by the key players will help the Fresh Herbs Market to grow consistently. In January 2021, Grow Up FARM, a Danish-based company introduced a new product named Eat-Grow-Repeat.

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