Energy Drinks Market Research 2022, Growth Rate (CAGR 7.1%), Demand and Forecast Report By 2027

According to the latest report by IMARC Group, titled "Energy Drinks Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027," The global energy drinks market reached a value of US$ 39.3 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 59.2 Billion by 2027, exhibiting a CAGR of 7.1% during 2022-2027.

Energy drinks refer to dietary supplements with high stimulant ingredients, including caffeine, guarana, taurine, vitamins, carnitine, sugar, ginseng, Yohimbe, bitter orange, and glucuronolactone. Additionally, they are available in both carbonated and non-carbonated forms and are widely utilized as a replacement for electrolytes that aid in improving physical performance and mental alertness. They are easily available across convenience stores, supermarkets and hypermarkets, specialty stores,and online retail stores. Some of the popular energy drinks include concentrated beverages, carbonated drinks, bottled water, fruit and vegetable juices, sports drinks, and ready-to-drink tea and coffee.

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Global Energy Drinks Market Drivers:

The growing health consciousness among the masses majorly drives the global market. Along with this, the shifting preference for leading a healthy lifestyle due to the rising prevalence of chronic medical conditions is providing a boost to the sales of energy drinks across the globe. Apart from this, the increasing consumption of energy drinks among individuals to promote faster recovery after a workout is significantly supporting the market growth. Along with this, the escalating inclination toward ready-to-drink beverages, especially among working professionals on account of hectic lifestyles, is propelling the market. Moreover, the introduction of energy drinks prepared using organic and plant-based ingredients is creating a positive market outlook. Some of the other factors driving the market include changing dietary patterns of the masses and the development of aggressive marketing strategies.

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Competitive Landscape with Key players:

The report has also analysed the competitive landscape of the market with some of the key players being.

• Amway
• AriZona Beverages USA
• Campbell Soup Company
• Living Essentials Marketing LLC
• Metta Beverage Corp.
• Monster Energy Company
• National Beverage Corp.
• PepsiCo
• Red Bull GmbH
• Suntory Holdings Limited
• Taisho Pharmaceutical Co. Ltd

Key Market Segmentation:

Breakup by Type:

• Alcoholic
• Non-Alcoholic

Breakup by End User:

• Kids
• Adults
• Teenagers

Breakup by Distribution Channel:

• Supermarkets and Hypermarkets
• Speciality Stores
• Convenience Stores
• Online Stores
• Others

Breakup by Region:

• North America (United States, Canada)
• Europe (Germany, France, United Kingdom, Italy, Spain, Others)
• Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)

Key highlights of the report:

• Market Performance (2016-2027)
• Market Outlook (2022-2027)
• Porter's Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape

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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC's information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.

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