Press release
Micro-location Technology Market Worldwide Industry Growth, Key Opportunity, Details by Regions and Forecast to 2028
Micro-location Technology Market Forecast to 2028 - Covid-19 Impact and Global Analysis - by Technology (Ultra-wideband, Ultrasound, Near Field Communication (NFC), IR, RFID); Vertical (Industrial, Retail and E-commerce, Government Defence and Public, Transportation and Logistics, Healthcare); Offering (Hardware, Software, Services); APPLICATION (Asset management, Proximity marketing) and Geography"Micro-location is a process of electronically determining the location with a level of precision to locate a specific location or target. This technology facilitates the tracking of objects and people in real time, usually in indoor applications such as inside a building. It is also used for wirelessly advertising content to a mobile/portable device of users that are close to a business site.
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Companies Profiled in this report includes: Apple Inc.,BlueCats.Com,Cisco Systems India Pvt. Ltd,Hewlett Packard Enterprise Development LP,Humatics,Kontakt.io,Ruckus Networks, an ARRIS Company,Sewio Networks,Siemens 1996 - 2019,Zebra Technologies Corp.
MARKET DYNAMICS
The Micro-location technology market is heavily influenced by driving factors such as increasing importance of asset management; rise in the use of location-based mobile advertisement; high return on investment; growing adoption of mobile devices and increasing usage of location-based services and marketing strategies is expected to drive the market growth. However, concerns for security systems and privacy policies regarding the personalized information with these products is expected to restrain the market growth.
MARKET SEGMENTATION
The global micro-location technology market is segmented on the basis of technology, by vertical, by offering and by application. Based on technology type the market is ultra-wideband, ultrasound, near field communication,IR and RFID.On the basis of vertical the market is segmented as industrial, retail and e-commerce,government,defence and public, transportation and logistics and healthcare. On the basis of the offering the market is segmented as hardware, software and services.Based on application the market is segmented as asset management and proximity marketing.
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REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global micro-location technology market based on various segments. It also provides market size and forecast estimates from year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The micro-location technology market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting micro-location technology market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the micro-location technology market in these regions.
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The Insight Partners is a one stop industry research provider of actionable intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We specialize in industries such as Semiconductor and Electronics, Aerospace and Defense, Automotive and Transportation, Biotechnology, Healthcare IT, Manufacturing and Construction, Medical Device, Technology, Media and Telecommunications, Chemicals and Materials.
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