Growing awareness regarding different advantages of organic products is bolstering the Global Organic Personal Care Market
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Increasing aspirations of customers for better hygiene fuel the Global Organic Personal Care Market:
Global organic personal care market is growing due to the frequent launches and acquisitions by the key players in the market. For example, Amway acquired XS Energy Brand in Jan 2015. XS and Amway together will reinforce efforts in the years ahead and provide several opportunities to aspire business people. The rise is likely to be fuelled by expanding demand for skin and hair care, cosmetics and increasing need for environmentally and animal-friendly products. In addition, there are a few major factors such as growing disposable income of individual, increasing aspirations of customers for better hygiene, growing popularity and easy availability of such products around different distribution channels driving the growth of market. Growing R&D spending to incorporate enhanced plant and animal extracts into various goods is likely to fuel the demand for product even further. On the other hand, high cost of the products is hindering the growth of market.
Organic products do not contain harmful chemicals and derived from natural resources. It has prompted manufacturers to introduce novel products and to focus more on R&D. Natural personal care and organic products has become an important part of wellness and cosmetics segment over the past few years. Such trend is anticipated to continue over the forthcoming years. Entry of many brands which have been promoting organic personal and natural care products for nails, hair, skin and overall well-being have grabbed the attention of several young people with disposable income and awareness. Growing consciousness about different advantages of organic products has resulted into to increase in the demand over the last few years.
North America accounted for major share in the Global Organic Personal Care Market:
North America got major revenue share in the global organic personal care market with significant CAGR rate because of the huge investments in R&D and using modern technologies in R&D in the region. Moreover, increase in the government support is further fuelling the growth of market. Furthermore, Asia Pacific also got significant market share during the projected time period because of the growing demand for skin care and hair fall products in emerging economies such as India and China.
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Competitive Analysis - Global Organic Personal Care Market:
Major players working in the global organic personal care market are Amway Corporation, Arbonne International LLC, Aveda Corporation, and Bare Escentuals Beauty, Inc. and Burt's Bees.
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