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VISCOM 2013: dimedis presents high class interactive Digital Signage

10-29-2013 06:56 PM CET | IT, New Media & Software

Press release from: dimedis GmbH

kompas in action: interactive Digital Signage in shopping malls

kompas in action: interactive Digital Signage in shopping malls

Exhibition stand with Digital Signage highlights - Interactive Digital Signage for shopping malls - Feedbacktool iFeedback - Presentations in the supporting program and Lunch&Learn - Participation

Cologne, Oct 22nd 2013 – On this years exhibition for visual communication, technology and design in Düsseldorf viscom, dimedis presents countless news regarding Digital Signage and wayfinding systems. The primary spotlight falls on interactive coupon systems for shopping malls and the feedback tool iFeedback. From the 7th to 9th of November dimedis shows the award-winning Digital Signage software kompas as well as the wayfinding system kompas wayfinding at their stand (hall 8a, J10). Steles from Arcaden-Shopping-Malls and other direct usage examples grant the visitors a realistic impression of the capabilities of the kompas Digital Signage software. In presentations and the workshop "Lunch&Learn" dimedis is going to elaborate on the topic "How does interactive Digital Signage succeed". Special coup: one stele is equipped with the iFeedback tool allowing to quickly gather visitor feedback with ease.

Best Case Arcaden Shopping
Germany’s great distributor of malls mfi management for real estates (Arcaden Shopping) uses Digital Signage in its malls throughout Germany to increase customer loyalty. For that mfi smartly links existing coupon systems with high quality steles equipped with big touch screen displays, a printer, card reader and camera. At the dimedis stand viscom visitors can learn how this system improves communication and connectivity with the customers in shopping malls. The interaction with visitors of shopping malls being the focus of the attention.

Interactive digital display window with kompas smart.remote
In the newest version kompas Digital Signage allows even more interaction: using the Smartphone as a remote. In front of a display window viewers can use the QR-Codes on the screen to directly control contents on the display. For example a car dealer can use the screen to display offers for various car offers from which the viewer can pick. The QR-Code opens a mobile website with a simple menu which the viewers can use to pick the topics that interest them. The Digital Signage display then concentrates on showing the relevant contents.
Presentation in the conference program and Lunch&Learn
In the supporting program dimedis founder and managing director Wilhelm Halling and the Division Manager Digital Signage Patrick Schröder are going to hold a presentation about the topic "How does interactive Digital Signage succeed". On the Friday of the exhibition, the 8th of November at 11:25 am the two are going to report about their experience with customers and elaborate what you have to pay attention to for the customers to realise and accept the interactive offers. In the "Lunch&Learn" workshop Wilhelm Halling is going to discuss the same topic with a group of interested. The "Lunch&Learn" Workshop is scheduled for Thursday the 7th of November in Hall 8a in the "Speakers Corner".

iFeedback exclusively at the dimedis stand
One stele at the dimedis stand is going to present the iFeedback software of the company BHM Media Solutions GmbH. Using that, visitors can give feedback quickly and with ease, for example on how they rate the dimedis stand or the exhibition as a whole. That is accomplished by the software asking simple questions which the viewer answers by giving specific amounts of stars like on rating platforms or Amazon.
iFeedback (=instant feedback) makes it possible to give feedback about the used service. Using that information companies can quickly and reliably solve problems and improve the service quality.

Wayfinding systems at the dimedis stand
Classical Digital Signage aside on one of the steles dimedis also presents the wayfinding system kompas wayfinding, as seen in the ECE shopping mall Oldenburg and in the Forum Mülheim. Further more viscom visitors can try out a wayfinding solution for exhibitions and malls at the dimedis stand.
Special about it is the LogoCloud, which dimedis specifically designed for kompas wayfinding, LogoCloud displays the logos of all available shops in the mall as a big, slowly rotating Cloud. Visitors can touch the desire logo causing the rest of the cloud to disappear and the shortest path to the shop to be displayed as animated line.
Every kompas wayfinding terminal calculates the path dynamically based on its own position and orientation; that way the separate terminals can be placed at any position in the mall or exhibition at any time.

Learn about the newest Digital Signage developments by dimedis on the viscom and arrange a conversation with the managing director Wilhelm Halling and the Division Manager Digital Signage Patrick Schröder.
Gladly we would show you our current kompas Digital Signage and guidance systems with the newest interactivity features and talk about our future strategies.

dimedis on the viscom 2013
What: dimedis stand
Where: Exhibition Düsseldorf, hall 8a, stand J10
When: 07.11. - 09.11.2013

What: Lunch&Learn - "Interactive Digital Signage - how does it work?"
Where: Exhibition Düsseldorf, hall 8a, speakers corner on the world of inspiration, lunch&learn, stand L10-2
When: Thursday 07.11.2013, 1:00-2:00 pm

What: Presentation - "how does interactive Digital Signage succeed?"
Where: Speakers corner of the world of inspiration 8a L10
When: Friday, 08.11.2013, 11:15-11:30 am

What is kompas?
kompas, developed by the experts in digital media distribution at dimedis GmbH, is one of the most powerful and flexible Digital Signage systems on the market. kompas offers Digital Signage users an intuitive interface built around drag-and-drop usability. More than 4.500 players in Germany alone are controlled by kompas, making it the driving force behind one of the largest advertising networks in the country. The kompas software is stable and relies on HTML5. Another part of the kompas family of products is the award-winning kompas wayfinding.
kompas received the VISCOM Digital Signage Best Practice Award in 2008 and the POPAI Digital Award Gold for "Best Digital Media Technology" in 2011.
For more information please visit:

About dimedis
dimedis stands for digital media distribution. Founded 1996 in Cologne, the software company is specialized in trade fair- and digital signage solutions. FairMate is a visitor management solution and kompas a digital signage and wayfinding system. The customers are amongst others Messe Düsseldorf, Koelnmesse, Stockholmsmässan, Messe Stuttgart, Reed Exibitions, Westfalenhallen Dortmund, British American Tabacco, a chain of supermarkets in France called "Casino" and shopping malls from ECE, SEC and mfi. More than 40 employees currently work for dimedis.
For more information please visit:

Ibrahim Mazari
Public Relations Manager
+49 (0) 221 – 921 260 52
dimedis GmbH
Dillenburger Straße 83
51105 Cologne

Managing Director: Wilhelm Halling

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