Pregnancy Pillow Market
The increased risk of stillbirth due to inappropriate sleeping positions among pregnant women is expected to be a significant factor during the evaluation period that could increase the global demand for pregnancy pillows. Growing demand for such pillows has inspired manufacturers to introduce new items in various sizes and shapes that will be able to fuel the market in the near future. The growing phenomenon of restless legs syndrome (RLS) is another salient that is predicted to develop the industry.
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Growth Drivers that Support the Global Pregnancy Pillow Market:
• A growing number of miscarriage cases due to complexities in pregnancy, uncomfortable sleeping positions, increasing risk of stillbirth due to incorrect resting positions are a part of the important reason behind the growth of the industry. However, the key factors that limit market growth are the high cost of the products.
• Due to the high presence of major players and growing awareness of maternal health care among pregnant women to avoid pregnancy complications in this area, the North American pregnancy pillow market is expected to experience significant growth over the forecast period. Furthermore, according to the CIA World Factbook figures, the total number of births in the U.S. was 12.5 per 1,000 population in 2017.
• In addition, in the Asia Pacific region, new product launches are expected to fuel the growth of the pregnancy pillow market in this region. For example, Cozy Bump Corporation launched the newest OB/GYN and Chiropractor, a revolutionary cozy bump pregnancy pillow, in January 2017. This comfortable pillow bump helps pregnant women to get relief from back pain and also helps the pregnant women to rest on stomach.
• The pregnancy pillow market is segmented into hypoallergenic fillings, memory foam, organic fillings, and others dependent on materials. As the soft and more comfortable commands the highest market share in 2016, memory foam is the only factor limiting market growth for such material is the cost.
Companies Seek to Expand their Global Footprint
• Cozy Bump Company unveiled the new OB/GYN and Chiropractor, an innovative cosy bump pregnancy pad, in January 2017. This soft bump pillow helps to alleviate back pain for pregnant women and helps pregnant women to relax on their stomach.
Major companies functioning in the global Pregnancy Pillow Market are The Boppy Company, Leachco, Queen Rose, The Mom Store, MomzJoy, Clovia, BabyChakra, Mystere Paris, and many more.
The market segmentation of the global pregnancy pillows market has been done based on technology, product, distribution channel application, vertical industry, and end-user. Apart from this, the segmentation is also being done based on the geographical landscape. The detailed segmentation offered in the report will help customers get a clear idea about the market segments and the factors that will drive segmental growth. The pregnancy pillows market has been segmented By Product Type (Pregnancy Wedge Pillow, Full-length Pregnancy Pillow, and Total Body Pregnancy Pillow), By Material Type (Polyester Fiber Filling, Filling of Micro-beads, Memory Foam Pillow, Pillow with Organic Filling, and Others)
Pregnancy Pillows Market is further classified on the basis of region as follows:
North America (US, Canada, Mexico), Market size, Growth Market size, growth & Opportunity Analysis, Future forecast & Opportunity Analysis
Europe (Germany, Russia, UK, France, Italy, Spain, The Netherlands, Rest of Europe), Market size, growth, Future forecast & Opportunity Analysis
Asia-Pacific (China, India, Japan, South Korea, Australia, Indonesia, Rest of Asia Pacific), Market size, Future forecast & Opportunity Analysis
Middle East and Africa (UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa), North Africa, South Africa, Rest of Middle East and Africa), Market size, Future forecast & Opportunity Analysis
South America (Brazil, Argentina, Colombia, Rest of South America), Market size, Future forecast & Opportunity Analysis
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The Research Report Offers Answers to The Following Questions:
1) What is the expected growth rate of the global market for the forecast period?
2) What are the key driving factors that are responsible to shape the fate of the pregnancy pillows market during the forecast period?
3) What will be the overall size of the market during the analysis period?
4) What are the prominent market trends which influence the development of the pregnancy pillows market across various regions?
5) Who are the key market players and the market strategies that have helped them to secure the leading position in the global market?
6) What are the challenges and threats that are likely to act as a barrier to the growth of the pregnancy pillows market?
7) What are the major opportunities that the companies can get to attain success in the world?
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