Global Hair Oil Market to Reach a Value of USD 5.68 billion by 2028

Global hair oil market is driven by the increased demand for oil containing natural ingredients, inclination of consumers towards less harmful, chemical free and natural products, rise in purchasing power of consumers, and increased interest in fashionable hair.

As per data, the typical American spends $89.95 on hair care items each year. In 2017, African-American consumers spent $473 million on haircare products, or 8.8% of all sales. Increasing demand for more sophisticated and affordable hair treatments is one of the additional reasons boosting the hair oil market revenue growth. More than 90% of American consumers are interested in buying hair care products and are serious about their haircare habits. Consumers in the United States, Canada, and Mexico intend to buy more specialised hair-related products, including oils, shampoos, and treatments for the hair and scalp, among others. Due to the introduction of new products and the presence of significant market players in the region, including Procter & Gamble, Coty Inc., L'Oreal, and others, the North American market generated the second-largest revenue in 2021. Increased investment in the growth of the beauty and personal care industries by businesses in the region is further adding demand for the products.

The Asia Pacific hair oil market is projected to generate the highest market revenue due to rising consumer use of hair oils. In addition to this, the regional market is likely to get benefited from rising innovation and new product introductions by start-up businesses.

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Read market research report, "Global Hair Oil Market By Product Type (coconut oil, almond oil, argon oil and others), By Category (non-medicated and medicated), By End-Use (hypermarkets & supermarkets, pharmacies, online stores, and others) & By Region (North America, Europe, Asia-Pacific, South America, and MEA)-Forecast and Analysis for 2022-2028" by SkyQuest

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As women age, they endure hair loss, which is also brought on by the exposure of hair to pollutants and damaging UV radiation. Stress and worry also reduce hair volume and quality and make hair frizzy, scratchy, and lackluster. Customers struggle to achieve their desired results while using various hair care products, including hair oil. The market's revenue growth is also being fueled by rising demand for thin, non-greasy oils like rosehip seed oil, which has anti-aging qualities.
However, growth of the hair oil market is hampered by the increased demand for hassle-free, non-greasy, and modern products in cutting-edge and creative formats. The use of hair oils has decreased as metro-dwelling consumers switch to trendier and simpler hair care formats. For instance, women between the ages of 18 and 24 prevent using hair oil since they made their scalps greasy and couldn't leave the house right away after applying them. Customers are choosing products that can reduce stress and save time and effort in order to manage their busy schedules. Additionally, as internet connectivity grows, customers in smaller communities are being impacted by metropolitan consumption tendencies. This poses a higher risk of losing out consumers in lower-tier cities and is restraining revenue growth of the market.

The report published by SkyQuest Technology Consulting provides in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions.

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Key Players in the Global Hair Oil Market

● Loreal S.A. (France)
● Unilever PLC (UK)
● Marico (India)
● Dabur (India)
● Emami Group (India)
● The Bajaj Group (India)
● Henkel AG & CO. KGAA (Germany)
● CavinKare Group (India)
● Procter & Gamble (US)

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