The Global Yoga Mat Market Size is expected to reach a value of US$ 12.5 billion by 2028, at a CAGR of 3.1% over the forecast period (2022 - 2028)
According to the latest research by SkyQuest Technology, the Global Yoga Mat Market was valued at USD 4.2 billion in 2021, and it is expected to reach USD 12.5 billion by 2028, with a CAGR of 3.1% during the forecast period of 2022 - 2028.The research provides up-to-date Yoga Mat market analysis of the current market landscape, latest trends, drivers, and overall market environment.
Yoga is widely regarded as one of the most effective ways to preserve mental and physical fitness. Yoga mats come in a variety of designs and materials and provide comfort while practicing, making them the most significant accessory purchased by yoga practitioners worldwide.
The rise in obesity incidence and the increase in consumer health consciousness are the main drivers of the yoga mat market. Obesity is associated with a number of diseases or ailments, including sudden cardiac arrest, hypertension, hypotension, and diabetes. As a result, obese people commonly practise yoga to reduce their weight, control their stress, and improve blood flow, which fuels the expansion of the yoga mat industry. Along with this, due to growing health consciousness, more people are enrolling in yoga programmes and visiting fitness facilities. According to the International Health, Racquet & Sportsclub Association (IHRSA), The number of health clubs, gyms, and other exercise facilities has significantly increased recently. As a result of all these factors, customers are expected to be inspired to practice yoga and other fitness-related activities, which will aid in the growth of the yoga mat market.
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Read market research report, " Global Yoga Mat Market is segmented based on Material, End-use, Distribution Channel and Regions. Based on Material the market is sub segmented into Polyvinyl Chloride (PVC), Thermoplastic Elastomer (TPE), Polyurethane (PU), Natural Rubber, and Cotton/Jute. Based on End-use, the market is segregated into Yoga & Fitness Clubs, and Household. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Specialty Stores, and E-commerce & By Region- Forecast and Analysis 2022-2028" by SkyQuest.
By geography, the North American region currently dominates the global yoga mat market with respect to market share, due to the significant consumer expenditure on yoga and fitness-related products in the region. Market expansion in the area is greatly influenced by the presence of people with higher incomes. The region's expanding selection of yoga studios and fitness centers also contribute to the rise in yoga mat usage.
The Asia Pacific region, on the other hand, is anticipated to grow more quickly due to the faster rate of population growth in countries like China and India. Increasing hybrid cotton material use in the region is also anticipated to increase the production of yoga mats made from these materials, which in turn stimulates market growth. Additionally, it is anticipated that the popularity of yoga coaching programs, both physically and online, will increase demand for yoga mats over the forecast period.
The yoga mat market is highly fragmented due to a diverse product offering and a global distribution network. To increase their consumer base, businesses are putting more of an emphasis on product creation and innovation. Additionally, major players in the industry are putting their merger and acquisition strategy into practise to boost their global market revenue.
The report published by SkyQuest Technology Consulting provides in-depth qualitative insights, historical data, and verifiable projections about Yoga Mat Revenue. The projections featured in the report have been derived using proven research methodologies and assumptions.
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Report Findings
● Drivers- The increasing awareness of the advantages of yoga and spiritual practices is the key factor projected to propel the growth of the global yoga mat market.
● Restraint- The price fluctuations in raw materials used for manufacturing of yoga mats are a limiting factor for the global yoga mat market.
What does this Report Deliver?
● Market Estimation for 20+ Countries
● Yoga Mat Market demand by Region, Sub-Region, and Country
● Customization on Segments, Regions, and Company Profiles
● 100+ tables, 150+ Figures
● Global, Regional and Country specific Yoga Mat Market Trends
● Comprehensive Mapping of Yoga Mat Industry Parameters
● Attractive Investment Proposition in the Global Yoga Mat Industry
● Competitive Strategies Adopted by Yoga Mat Market Key Players
● Drivers, Restraints, Opportunities, Challenges and the impact on the Yoga Mat Market Size
● Market growth rate till 2028
● Regulatory scenario, regional dynamics, and yoga mat market insights of leading countries in each region
● In-depth Market insights by Region and Country
● Market Segmentation Trend Analysis, Opportunities and Growth
● Porter's five force analysis to know the market's condition
● Pricing Analysis and Yoga Mat Market Sales
● Parent market analysis
● Product portfolio benchmarking
SkyQuest has segmented the Global Yoga Mat Market based on Material, End-use, Distribution Channel, and Region:
● Global Yoga Mat Market By Material (Revenue, US$ billion, 2021-2028)
○ Polyvinyl Chloride (PVC)
○ Thermoplastic Elastomer (TPE)
○ Polyurethane (PU)
○ Natural Rubber
○ Cotton/Jute
● Global Yoga Mat Market By End-use (Revenue, US$ billion, 2021-2028)
○ Yoga & Fitness Clubs
○ Household
● Global Yoga Mat Market By Distribution Channel (Revenue, US$ billion, 2021-2028)
○ Supermarket/Hypermarket
○ Specialty Stores
○ E-commerce
● Global Yoga Mat Market By Region (Revenue, US$ billion, 2021-2028)
○ North America
■ U.S.
■ Canada
■ Mexico
○ Europe
■ Germany
■ France
■ U.K.
■ Italy
■ Spain
■ Rest of Europe
○ Asia Pacific
■ China
■ Japan
■ India
■ Australia
■ Rest of Asia Pacific
○ Latin America
■ Brazil
■ Argentina
■ Rest of South America
○ Middle East & Africa
■ Turkey
■ South Africa
■ Rest of Middle East & Africa
Key Players in the Global Yoga Mat Market
● Lululemon Athletica Inc (Canada)
● Adidas AG (Germany)
● Sequential Brands Group Inc. (US)
● Airex AG (Switzerland)
● Fabrication Enterprises Inc. (US)
● Under Armour Inc. (US)
● Columbia Sportswear Company (US)
● La Vie Boheme Yoga (US)
● Manduka LLC (US)
● Jade Yoga (US)
● Hugger Mugger Yoga Products (US)
● Liforme Ltd. (UK)
● Barefoot Yoga Co. (US)
About Us:
SkyQuest Technology is leading growth consulting firm providing market intelligence, commercialization and technology services. It has 450+ happy clients globally.
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Email: sales@skyquestt.com
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SkyQuest Technology Group is a Global Market Intelligence, Innovation Management & Commercialization organization that connects innovation to new markets, networks & collaborators for achieving Sustainable Development Goals
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