Laundry Care Market Size 2022-28: Growth, Trends, Global Share Analysis

The research report "Laundry Care Market: By Product Type (Laundry Detergent, Fabric Softener, and Others), By Distribution Channel (Off-line Distribution and On-line Distribution), and Geography" The laundry care market size was valued at USD 54,829.3 million in In 2021 and is poised to grow at a significant CAGR of 5.3% during 2022-2028.

The Laundry Care Market Overview:
Synthetic laundry detergents contain hazardous alkyl phenol ethoxylates, which are detrimental for the environment as well as aquatic life. These surfactants are not biodegradable and are extremely detrimental to the environment and water resources. As a result, regulatory bodies like the Environmental Protection Agency have outlawed the use of such substances. Furthermore, some of the synthetic dyes used in detergents are derived from petroleum, which is harmful to the environment and bad for the skin because it can lead to skin cancer. Because they are better for the skin, ecology, and clothes, consumers prefer organic laundry detergents.

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The Laundry Care Market Growth Factors:
The market for laundry care products including detergents and fabric conditioners is driven by the steadily rising demand for laundry services in important industries like healthcare, hospitality, & food services. Additionally, a wide range of solutions for consumers is now available at reasonable prices as a result of the market's abundance of laundry service providers. Along with speedy services, a number of laundry service providers now give instant pickup, online payment options, and customer loyalty discounts to their clients. Additionally, as the consumer sector expands, there is a greater demand for new hotels & restaurants, which will have a big impact on how the market for laundry care products expands throughout the projection period. One of the main reasons limiting the market's growth, meanwhile, is the strict rules that result in product recalls. Numerous products from large corporations have been recalled because of their negative health impacts. For instance, Procter & Gamble Company's Gain liquid laundry detergent was recalled due to eye irritations and exposure-related symptoms of sickness, vomiting, and diarrhea.

The Laundry Care Market Regional Analysis:
As manual washing is the most popular method of washing clothes in developing nations like India, Indonesia, and China, the Asia Pacific region is anticipated to generate the highest sales share in the global laundry care products market throughout the forecast period. This is due to high penetration by companies like Procter & Gamble and Unilever, among others, with brands like Surf Excel, Ariel, etc.

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Competitive Analysis of Laundry Care Market:
The major players in the global laundry care market are The Clorox Company., Belmont Laundry, Procter & Gamble, Reckitt Benckiser Group PLC.

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