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I love Design - Newsroom for the trade fair world

08-29-2007 04:18 PM CET | Fashion, Lifestyle, Trends

Press release from: Westermann Kommunikation

/ PR Agency: Westermann Kommunikation
I love Design - Coverpicture of productpilot community magazine

I love Design - Coverpicture of productpilot community magazine

Frankfurt am Main (wk). The new issue of the productpilot community magazines offers twelve perspectives on the subject of design. Westermann Kommunikation has developed this publication format. Fair exhibitors and visitors will be informed worldwide about fairs. The production is by publishing services messe frankfurt. The magazine has an english and german issue. It can be subscribed free of charge. An innovation in the marketing communication all around trade shows.

As opposed to newsletters the layout resembles a peoples magazine. A lot of links to podcasts, films and archives, make it a teaser medium which opens sources of information for everyone who wants to present or see new products on fairs. „In the press scenery there is a megatrend to hybrid formats“ editor in chief Helmut M. Bien positions his format:„ Our magazine is a crossover of magazine, newsletter and blog“. The online-magazine complements the „live“ visit of fairs, prepares future participations on fairs and the editor is open for the cooperation with other media.

The issue: What is a „Lifestyle of Health and Sustainability“? Greed was cool. Now it’s a sin again. Does America become green and Arnold Schwarzenegger soon the Eco-Terminator? Why do banks look after family problems of her customers?

Columns like the TradeShow CityGuide bring tips to hotels, restaurants and sightseeing tips for towns in which Messe Frankfurt organizes trade shows. A MagGuide shows links to international magazines which are preferred by trendscouts and tastemakers. The calendar of events brings must- & nice-to-see-events for fair professionals.

The magazine offers platforms for the information exchange in the branches and in the scene of brand architects, event designers, pr agencies and product managers who want to communicate in a globalized world beyond german language area with colleagues and customers.

The link to download:

Westermann Kommunikation
0049 (0) 6132 780087

Westermann Kommunikation
Stiegelgasse 39
55218 Ingelheim

Westermann Kommunikation is specialized on trade fairs and museum exhibitions.

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