Free-to-air (FTA) Service Market: A Latest Research Report to Share Market Insights and Dynamics

Rise in digitization of broadcasting signals and increase in establishment of new channels are the major factors that drive growth of the market. In addition, surge in demand for adoption of internet protocol television (IPTV) fuels the market growth. However, geographical restrictions and government regulations hamper growth of the market. Furthermore, increase in internet usage and rise in mobile phone penetration are expected to provide lucrative opportunities for the global free-to-air (FTA) service market.

Free-to-air (FTA) service market at a very fast pace all across the globe, owing to growth in adoption of advance technology such as artificial intelligence and machine learning among various industries. In addition, the market is very competitive so prominent players are adopting different strategies such as expansion of their services, new product launches, collaborations, partnerships, and mergers to increase their customer base. For instance, in June 2020, Next media solutions JSC partnered with German Bundesliga to broadcast Bundesliga matches for free in Vietnam to increase their viewers across the country.

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North America is expected to have the largest free-to-air (FTA) service market share during the forecast period, owing to growing adoption of free-to-air (FTA) services among developed economies such as the U.S. and Canada. Large number of free-to-air service providers are present in the region which are contributing in the market growth. In addition, Asia-Pacific is also expected to witness a significant growth during the forecast period, owing to high TV consumption and large proportion of people that listens to radio in countries such as India, China, and Singapore.

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The global market is analyzed on the basis of end-user industry, application, type, and region. By region, the market is assessed across North America (Canada, Mexico, and the United States), Europe France, Italy, Germany, Spain, the United Kingdom, and rest of Europe), Asia-Pacific (Australia, Japan, South Korea, China, India, and rest of Asia-Pacific), and LAMEA (Africa, the Middle East, and Latin America).

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Major market players such as - BT Group PLC, British Broadcasting Corporation, Deutsche Telekom AG, Eutelsat, ITV PLC, Mediaset S.p.A., ProSiebenSat, Rai Pubblicit, RTL Group, Sky PLC.

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Latest news and industry developments in terms of market expansions, acquisitions, growth strategies, joint ventures and collaborations, product launches, market expansions etc. are included in the report.

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