Podcasting Market 2022: Size, Trends, Industry Growth, Overview and Forecast to 2027

According to IMARC Group's latest report, titled "Podcasting Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027," the global podcasting market is expected to exhibit a CAGR of 27.12% during 2022-2027. Podcasting refers to a collection or series of digital audio files that are made available on online platforms for streaming, downloading, and listening. It usually focuses on entertaining the audience and providing updates and breakdowns of events related to education, sports, news, society, culture, and politics. Podcasts are generally hosted by individuals to entertain their audience through motivational stories, instructional information, and auditory case studies. They are highly engaging and convenient and aid in community building and enhancing personal connection and conversation. As a result, several brands are adding podcast-specific sections to enhance search engine optimization (SEO) opportunities and increase website traffic.

COVID-19 Impact:

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

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Market Trends and Drivers:

The global podcasting market is primarily being driven by the increasing internet penetration and inflating sales of smartphones. This, in turn, has enabled listeners to access the audio files on a subscription basis or download them directly from applications, thus favoring the market growth. Additionally, the increasing demand for e-learning solutions has facilitated the widespread product adoption in the education industry to provide a broad array of subject matters, which is positively impacting the market growth. Other factors, including the introduction of artificial intelligence (AI), blockchain technology, and rapid digitization of sectors, are anticipated to drive the market growth.

Podcasting Market 2022-2027 Competitive Analysis and Segmentation:

Competitive Landscape With Key Players:

The competitive landscape of the global podcasting market has been studied in the report with the detailed profiles of the key players operating in the market.

Some of these key players include:

Amazon.com Inc.
Apple Inc.
Entercom Communications Corp.
iHeartMedia Inc.
Liberated Syndication Inc.
Pandora Media LLC (Sirius XM Holdings Inc.)
Podbean Tech LLC
SoundCloud Ltd.
Spotify AB
TuneIn Inc.

Key Market Segmentation:

The report has segmented the global podcasting market on the basis of genre, format and region.

Breakup by Genre:

News and Politics
Society and Culture
Comedy
Sports
Others

Breakup by Format:

Interviews
Panels
Solo
Repurposed Content
Conversational
Others

Breakup by Region:

North America
Asia-Pacific
Europe
Latin America
Middle East and Africa

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Key Highlights of the Report:

Market Performance (2016-2021)
Market Outlook (2022-2027)
Market Trends
Market Drivers and Success Factors
Impact of COVID-19
Value Chain Analysis
Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC's information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.

Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.

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This release was published on openPR.