Online Smartphone and Tablet Games Market is Expected to Garner $149.93 Billion by 2027

According to the report, the global online smartphone and tablet games industry was estimated at $30.49 billion in 2019, and is anticipated to hit $149.93 billion by 2027, registering a CAGR of 21.8% from 2020 to 2027.

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Rise in smartphone penetration, free-to-play business model, and increase in the number of smartphone user fuel the growth of the global online smartphone and tablet games market. On the other hand, rising concerns regarding user privacy and security issues impede the growth to some extent. However, surge in adoption of cloud gaming and growing use of machine learning and artificial intelligence in mobile gaming apps are expected to create lucrative opportunities in the industry.

Based on game type, the massive multilayer online games accounted for more than half of the global online smartphone and tablet games market revenue in 2019, and is anticipated to dominate by 2027. Rapidly improving internet connection in developing nations of Asia-Pacific and LAMEA and growing gaming industry across the globe drive the segment growth.

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The casual segment, on the other hand, would exhibit the fastest CAGR of 22.4% from 2020 to 2027. The pandemic situation across the globe and increase in lockdowns in majority of countries have attracted more consumers to social media games, which propels the segment growth.

Based on operating system, the android segment contributed to nearly three-fifths of the global online smartphone and tablet games market share in 2019, and is expected to lead the trail by the end of 2027. The same segment would also register the fastest CAGR of 22.5% throughout the forecast period, owing to the open nature of android platform.

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The key players profiled in the online smartphone and tablet games market analysis are Electronics Arts, Inc., Gameloft, Kabam Games, Inc., King Limited, MachineZone, Inc., Melior Games, NCSOFT Corporation, Rovio Entertainment Corporation, Supercell OY and The Walt Disney Company.

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