At 6.0% of CAGR Green Tea Market Share will increase and aimed to cross US$ 21,456.2 million in 2027

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According to a new market research report "Green Tea Market to 2027 - Global Analysis and Forecasts by Type (Green Tea Bags, Green Tea Instant Mixes, Iced Green Tea, Loose Leaf, Others); Flavour (Lemon, Aloe Vera, Cinnamon, Vanilla, Basil, Others), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online, Others)" published by TheInsightPartners, the Green Tea market size is projected to grow from US$ 12,777.6 million in 2018 to US$ 21,456.2 million by 2027, at a Compound Annual Growth Rate (CAGR) of 6.0% during the forecast period.

Green tea is prepared from the Camellia sinensis plant. The leaf buds and dried leaves of the Camellia sinensis plant are used in the preparation of the green tea. It is prepared by pan-frying and steaming these leaves followed by drying them. Green tea is generally produced through enzymatic hydrolysis technique. Green tea is known to be beneficial against various health issues such as depression, various types of cancers such as lung cancer, liver cancer, colon cancer, gastric cancer, and many others. Some of the scientific studies have also proven that the consumption of green tea is beneficial in enhancing the thinking skills and also is helpful in lowering cholesterol and triglycerides in the body.

Key vendors engaged in the Green Tea market and covered in this report:

AriZona Beverage Co.
Associated British Foods plc
Dilmah Ceylon Tea Company PLC.
Finlays
Hankook Tea
ITO EN
Kirin Holdings Company Ltd
Nestle S.A.
Tata Global Beverages
Unilever

In 2018, Asia Pacific region holds the largest share in the global green tea market. The largest market share of the Asia Pacific region is primarily attributed to changes in lifestyle patterns of consumers and preference toward healthy and natural food products. The demand for green tea is expected to increase in the region with the growing awareness of the health benefits attributed with the consumption of green tea. The green tea manufacturers are expanding their production activities in developed countries such as China, India, Japan, and South Korea so as to meet the rising demands of green tea in the region which is further expected to expand the growth of the Green tea market in the region.

Market Insights

Health benefits of flavored green tea is impacting the growth of green tea market

Consumers in developed and developing regions have become more aware of their health these days. Green tea is made from leaves and buds of Camellia sinensis, and it does not involve the process of withering and oxidation. The consumption of green tea is known to prevent cancer, liver cirrhosis, obesity, blood pressure, and many other chronic diseases. It also helps in losing weight as it is composed of bioactive substances, including caffeine and polyphenols that help in breaking down of fat cells and discharging them into the circulatory tract, thereby driving its demand. A drink made combining green tea and lemon offers numerous health benefits as it has several anti-inflammatory and anti-microbial properties. Nutrients such as amino acids, vitamins, minerals, polysaccharides, and enzymes are said to be present in Aloe Vera green tea. Cinnamon green tea helps fight stomach and digestive disorders, and increases digestion by enhancing the ability of your body to properly break down food and efficiently absorb nutrients. Basil green tea is helpful in sharpening memory while reducing anxiety. Tulsi green tea is rich in phytonutrients and antioxidants that help protect body against free radicals. The wide application base of green tea and consistent growth in the supply chain is expected to have a positive impact over market size.

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Flavour Insights

The green tea market is segmented on the basis of flavour as lemon, aloe vera, cinnamon, vanilla, basil and others. The global green tea market based on form was led by the lemon segment and held the largest market share. The lemon green tea consists of antioxidants, flavonoids, and other phytonutrients which helps fighting several chronic and acute diseases. It is also available in the form of iced lemon green tea. Adding fresh lemon juice to the green tea also helps to increase its medicinal properties along with enhanced taste. The combination of green tea and lemon juice produces a drink which is rich in vitamin C, which has anti-inflammatory and anti-microbial properties. It also enhances heart health and glowing skin. The soothing aroma of the lemon flavored green tea is consumed by the consumer as they have multiple health benefits.

Global Green tea Market - By Type

Green Tea Bags
Green Tea Instant Mixes
Iced Green Tea
Loose Leaf
Others

Global Green tea Market - By Flavour

Lemon
Aloe Vera
Cinnamon
Vanilla
Basil
Others

Global Green tea Market - By Distribution Channel:

Supermarkets & Hypermarkets
Convenience Stores
Online
Others

Key points from Table of Content:

1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research

4. Green tea Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 North America
4.2.2 Europe
4.2.3 APAC
4.2.4 MEA
4.2.5 SAM
4.3 Expert Opinion
4.4 List of Top Distributors and Manufacturers in Each Region
4.4.1 List of Top Distributors and Manufacturers in North America
4.4.2 List of Top Distributors and Manufacturers in Europe
4.4.3 List of Top Distributors and Manufacturers in Asia Pacific
4.4.4 List of Top Distributors and Manufacturers in Middle East and Africa
4.4.5 List of Top Distributors and Manufacturers in South America

5. Green Tea Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Health Benefits of Flavored Green Tea
5.1.2 Cumulative M&A Activities and Product Launches
5.2 Market Restraints
5.2.1 Higher Price of Green Tea as Compared to Other Tea
5.3 Market Opportunities
5.3.1 Introduction of New Flavours and Attractive Packaging
5.4 Future Trends
5.4.1 Surge in Consumption of Premium RTD Green Tea Flavored Beverages
5.5 Impact Analysis of Drivers And Restraints

...

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