US probiotics supplement Market Analysis, Trends, Growth, Share and Forecast - 2028

The US probiotics supplement market is anticipated to grow at a significant CAGR of 8.3% during the forecast period (2022-2028).

The US probiotics market is growing due to the increasing prevalence of infectious disease, and several other disorders. There is an high demand to improve the body's immunity against these prevalent diseases which is driving the market growth. The increasing geriatric population as well as growing awareness among the adults to boost individual's immunity has increased the demand for the probiotics supplement in the US. The developed healthcare infrastructure and advancement in technology are some other major factors that are considerably driving the growth of the US probiotics supplement market during the forecast period.

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Some major players in the market include NOW Foods, PepsiCo, Danone S.A., Lifeway Foods, Inc., and Yakult Honsha Co., Ltd. among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers & acquisitions, geographical expansion, partnerships and collaborations, and new drug launches, to stay competitive in the market. For instance-

• In December 2021, BioGaia AB had acquired 80% stake of the Nutraceutics Corp. and the rest 20% share will be acquired in 2027 or 2028 based on the net revenue for the year.

• In August 2021, Nestle SA had acquired THE BOUNTIFUL Co. and its subsidiaries.

• In August 2021, Lifeway Foods, Inc. acquired some assets of California-Based probiotic drinkable yogurt brand GlenOaks Farms.

• In June 2021, GoodBelly had launched their immunity and gut probiotics as their new line of products which are clinically proven probiotic powders.

• In April 2021, Bausch Health Co. Inc. had launched a new over-the-counter probiotic supplement- ENVIVE that will help to reduce gastrointestinal symptoms like diarrhea, constipation, gas, bloating, and discomfort. It will also strengthen and protect the digestive system by strengthening the gut barrier.

• In September 2020, Lonza Capsules & Health Ingredients had launched their unique vegan probiotic strain- TWK10 for athletes and individuals that will provide endurance, body composition, and energy to consumers.

Market Coverage
• The market number available for - 2022-2028
• Base year- 2021
• Forecast period- 2022-2028
• Segment Covered-
o By Type
o By Distribution Channel

• Competitive Landscape- NOW Foods, PepsiCo, Danone S.A., Lifeway Foods, Inc., and Yakult Honsha Co., Ltd. among others.

Key questions addressed by the report

• What is the market growth rate?
• Which segment and region dominate the market in the base year?
• Which segment and region will project the fastest growth in the market?
• How has COVID-19 impacted the market?
o Deviation from the pre-COVID-19 forecast
o Most affected region and segment
• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

The US Probiotics Supplement Market Report by Segment

By Type
• Bifidobacterium
• Lactobacillus
• Others

By Distribution Channel
• Online Stores
• Offline Stores

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Orion Market Reports (OMR) endeavors to provide an exclusive blend of qualitative and quantitative market research reports to clients across the globe. Our organization helps both multinational and domestic enterprises to bolster their business by providing in-depth market insights and the most reliable future market trends. Our reports address all the major aspects of the markets providing insights and market outlook to global clients.

This release was published on openPR.