Bar Soap Market Analysis and Forecast by 2029 , Fortune Business Insights

The global bar soap market size is expected to showcase substantial growth during the foreseeable future. The information has been published by Fortune Business Insights™ in its report "Bar Soap Market, 2022 - 2029 ". The product is in high demand worldwide due to its skin-friendliness, long-lasting quality, and moisturizing qualities. It is widely used in the hospitality sector for its long-lasting quality that is expected to propel the demand. For instance, in 2019, Europe experienced 74.9% hotel occupancy in the month of May.

COVID-19 Impact

Increasing Focus on Personal Hygiene to Favor Growth

The pandemic experienced a boom in bar soap sales as people focused on hygiene due to the widespread of the virus. According to the Simmons National Consumer Survey, 276.2 million Americans consumed soap bars in the year 2020 itself. The consumption of such products has grown at an accelerated pace in the healthcare sector for maintaining hygiene. As an essential product, the production facilities of soap continued to operate throughout the pandemic and did not suffer any losses.

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Market Segmentation

The product is categorized by the material used into synthetic and natural. The application is found in bathing, dish washing, hand washing, and others. The quality available is low, standard, and premium. The market spread across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

What Does the Report Contain?

The global market for bar soap report contains comprehensive profiles of the prominent players of the market analysis of the competitive landscape on a global level. The report has been structured based on data gathered by primary and secondary research. It has historical data, verifiable projections, qualitative insights, and much more to help the stakeholders make informed decisions. The report's analysis provides insights into the different facets of the market such as technology, application, regional markets, drivers, restraints, and others. There is in detail advice by our in-house experts on potential business opportunities for expanding the business horizons.

Driving Factor

Increasing Focus on Organic Products to Promote Growth

The rising awareness about the importance of hygiene is a major driver for the bar soap market growth. Consumers working in high hazard risk areas such as constructions, factory workshops, mining, healthcare, and others constantly require the consumption bar soaps. The rising pollution in the environment suspends dust in the air which is constantly in contact with the skin. Skincare regime recommended by various dermatologists has also boosted the sales of soaps in the market. Besides, the rising concern for the environment has led to people to adopt organic soap. These products are made with natural ingredients.

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Regional Insights

Supportive Government Initiatives in Asia-Pacific to Boost Product Sale

Asia-pacific is expected to hold the largest bar soap market share in the forthcoming years. Some initiatives in countries like India by the government are encouraging people to maintain hygiene. These initiatives are primarily aimed at curbing the spread of various diseases that infest the tropical regions. For example, the National Institute of Health and Family Welfare, in October 2019, conducted Global Handwashing Day by educating the citizens on the necessity of handwashing.

North America is expected to experience significant growth backed by the availability of range of bar soaps. Manufacturers in the region such as the yellow bird are introducing herbal-based products that have medicinal properties such as healing scars, acne, dark spots, and others that will propel the demand for bar soap in the region.

Competitive Landscape

Major Companies Focus on Strategic Partnerships to Intensify Industry Competition

The market is witnessing high competition with the number of companies in the business growing rapidly. There are constant innovations in the product by these companies to introduce wide varieties for the consumers. Moreover, other key players are focused on adopting proactive strategies such as collaboration, partnership, and facility expansion driving the growth of the market.

Industry Development:

March 2019 - Hilton announced its partnership with Clean the world to recycle 1 million bars of soap. This is an initiative towards climatic awareness and improving the environment condition.
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List of Key Players Profiled in the Market:

Unilever
Beaumont Products
Johnson & Johnson
Procter & Gamble
Woods
Reckitt Benckiser
Bronner's
Jahwa
COW
South of France

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This release was published on openPR.