In-Car Infotainment Market Growth Prospects, Key Vendors, Future Scenario Forecast to 2028

Traditional car entertainment was redefined by information and entertainment system by having provided internet and digital radio. These radios gave access to unlimited music to the user from the outside world. Navigation system such as global positioning system (GPS) was already available as an independent product to the user in the market before entertainment and information system was introduced. With the combination of navigation system and entertainment & information system, the system altogether became more valuable. In-car information system was previously only the part of luxury vehicles but now evolving as a differentiable part for mid-segment vehicles. In-car infotainment offer both information along with entertainment services and replaces multiple products to offer improved user experience.

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Companies Profiled in this report includes:  Harman International, Denso Corporation, JVC Kenwood Corporation, Delphi Automotive PLC, Alpine Electronics Inc., Pioneer Corporation, TomTom International B.V., Blaupunkt GmbH, and Nuance Communications

In-car infotainment include features such as better connectivity, enhanced user experience and a wide range of entertainment options. The global in-car infotainment market consist of products such as video screen DVD players, navigation systems, rear seat entertainment, audio system with radio and other software with its accessories. Among these, radio services, navigation services and internet services are one of the foremost services offered. Innovative GPS systems has empowered smoother driving experience by safeguarding easier positioning, accessibility and convenience to the drivers. 3D rear view camera technology in cars has been able to offer enhanced view of the surroundings around the vehicle preventing accidents. Bluetooth and Wi-Fi services in cars have made communication much easier and simpler while driving. Hence, technological improvements made the global in-car infotainment systems market bolster and is anticipated to develop in the coming years.

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The global in-car infotainment market can be segmented by products into audio unit, video unit, display unit, navigation unit and others. Further, the global in-car infotainment market can be classified by application namely, navigation, entertainment, telematics and others. In-car infotainment classifications can be based on the connectivity technology into internet, Bluetooth, near field communication (NFC) and Wi-Fi. It is further bifurcated on the basis of regions into North America, Europe, Asia Pacific, South America and Middle East & Africa.

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