Press release
How Much Do Solar Leads Cos?
Have you been thinking about solar leads ( https://www.inventionsolar.com/) , and more specifically how much they cost? If you are looking for information on solar leads and how much they cost, then you have come to the right place. That's what we're going to be talking about in this article, so keep reading down below to find out more.Average Cost of Solar Leads in the US
To work out the average cost of solar leads per job, it's important to look at the average cost paid to salespeople and take that away from the total cost of customer acquisition. This sits at $0.18 per watt, and $0.43 respectively. This provides us with an average cost paid for lead generation per kW of residential solar in the US being sold at $0.25 per watt.
The average residential job of 5.6kW then totals an average lead spend per residential solar job of around $1400. But it's true to say that this can vary by quite a large amount. This will depend on several factors, one of them being which state you are in. Some states are much more expensive, whereas others are cheap.
The specific States and The Cost of Solar Needs
In CT, the average lead cost per sale is $1,286, with FL's number sitting at $448. Already you can see a big difference between the two states, showing that it is significantly cheaper in Florida than it is in Connecticut. In GA, the cost is lower still at $483, and DE is even further down at $357.
However, when you look at places such as MD ($1,333), NJ ($1,400), and NY ($1,357), you will see that these places are significantly more expensive. Of course, the average conversion percentage changes as well. It's true that generally the more money you spend the higher the conversion percentage you have, but th8is is not always true. For example, in DC, the average lead cost per sale is $900, significantly lower than some of the others on this list, and yet they have a 10% conversion rate, which is 3% higher than CA where the average cost is $1,929.
Why Do Solar Leads Matter?
The business leads ( https://megaleads.com/ ) matter because they do several things for a business. Not only do they bring customers to the site, but they also help to increase conversions. The higher quality of lead, the more likely you are to get a conversion. As well as this, they help to build visibility and credibility, two of the things that your business needs above most other things.
It's important to note that when you buy leads from a solar lead generation company the people involved have all given express consent to be contacted by your company. It's always a good idea to be covered on the legal side of things, just in case.
We hope that you have found this article helpful, and now have a better idea about how much solar leads cost, and why they are important.
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