Press release
Digital Signage Market| Top Companies | Regional Scope, Segment Growth, Revenue Statistics | Industry Share Forecast
The global digital signage market size stood at USD 19.78 billion in 2018 and is projected to reach USD 35.94 billion by 2026, exhibiting a CAGR of 7.8% during the forecast period.
Rising efforts to make cities smarter through advanced technology will pave the way for the growth of this market in the given time period. Urbanization around the globe is speeding ahead at an exponential rate owing to the movement of people from rural to urban areas. According to UN estimates, by 2050, around 68% of the world's population will be living in urban areas. This has prompted governments in many countries to transform cities into smart cities to make governance more efficient and effective. For instance, in March 2018, the Independent reported that police authorities in Shenzhen, China have deployed facial recognition technology, using AI-based CCTV cameras to catch jaywalkers and implement traffic rules stringently. As countries develop, the demand for digital signage solutions is likely to spike and this will be one of the leading digital signage market trends during the forecast period.
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Key Industry Developments:
June 2019: Sony Electronics collaborated with Kramer Electronics to integrate its BZ35F series of BRAVIA™ 4K HDR professional displays with Kramer Control BRAINware. Kramer's software would enhance any Audio-Visual installation by adding advanced controls and analytics to Sony's high-quality display.
June 2019: LG Electronics unveiled its digital signage products at the InfoComm 2019 in Florida. The product line includes Open Frame OLED displays, Transparent OLED signage, and Micro LED signage. This diverse offering of commercial display products boasts of state-of-the-art technologies and would enable LG to augment its footprint in the digital signage market.
Top Players Covered by Fortune Business Insights™:
Omnivex Corporation
E Ink Holdings Inc.
Leyard Optoelectronic Co., Ltd.
Panasonic Corporation
Exceptional 3D
Samsung Electronics
Deepsky Corporation Ltd.
Scala
Sony Corporation
LG Electronics
Intense Efforts to Develop Novel Digital Signage Hardware Solutions to Stimulate Competition
The digital signage market report predicts a period of cutthroat competition as companies strategize to solidify their position in the market. Majority of the digital signage market leaders, such as Samsung, are focusing on developing innovative hardware solutions so as to diversify their product portfolio.
KEY QUESTIONS ANSWERED:
What are the key technological and Digital Signage Market trends shaping the market?
What are the key opportunities in the market?
What are the key companies operating in the market?
Which company accounted for the highest market share?
Why Choose Fortune Business Insights?
What is the market size and growth rate of the global and regional market by various segments?
What is the market size and growth rate of the market for selective countries?
Which region or sub-segment is expected to drive the market in the forecast period?
What Factors are estimated to drive and restrain the Digital Signage Market growth?
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Market Segmentation -
By Component
Hardware
Software
Content
Services
By Deployment
On-Premise
Cloud
By Location
Indoor
Outdoor
By Product Type
Video Walls
Digital Posters
Kiosks
Billboards
Others
By Industry Vertical
Retail
Corporate
Hospitality
Transportation
Education
Healthcare
Sports and Entertainment
Others
By Region
North America (U.S. and Canada)
Europe (U.K., Germany, France, Scandinavia, and Rest of Europe)
Asia-Pacific (Japan, China, India, Southeast Asia, and Rest of Asia-Pacific)
Middle East & Africa (South Africa, GCC and Rest of Middle East & Africa)
Latin America (Brazil, Mexico, and Rest of Latin America)
MARKET DRIVERS
The digital display helps to build a connection between the person or organization displaying the content and the person reading the content. Due to the improved flexibility of the hardware and software, the adoption of digital signage is gaining pace. Digital display hardware has become more affordable in recent years. Hence, organizations are making substantial investments in digital signage solutions. This factor is likely to drive the digital signage market.
Retailers today leverage digital signage to create an enhanced shopping experience, resulting in high sales. They make considerable investments in the infrastructure of retail stores to reap the benefits of digitization. Digital signage enables retailers to provide personalized offerings, theme-based digitally enhanced experience stores, and other advanced services.
In the banking and finance sector, digital signage solutions act as the customer touchpoints by providing them with increased control and information on demand. For instance, large-scale video walls continuously display financial news, creating an immediate impact on customers. Digital signage can also reduce the waiting times by keeping the customers informed. Thus, the benefits, as mentioned above, will drive the demand for digital signage solutions and elevate the digital signage market value in the process.
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Detailed Table of Content -
Introduction
Definition, By Segment
Research Approach
Sources
Executive Summary
Market Dynamics
Drivers, Restraints and Opportunities
Emerging Trends
Key Insights
Macro and Micro Economic Indicators
Consolidated SWOT Analysis of Key Players
Global Digital Signage Market Analysis, Insights and Forecast, 2015-2026
Key Findings / Summary
Market Size Estimates and Forecasts
By Component (Value)
Hardware
Content
Software
Services
By Deployment (Value)
Cloud
On-Premise
By Location (Value)
Indoor
Outdoor
By Product Type (Value)
Video Walls
Digital Posters
Kiosks
Billboards
Others
By Industry Vertical (Value)
Retail
Corporate
Hospitality
Transportation
Education
Healthcare
Sports and Entertainment
Others
By Geography (Value)
North America
Europe
Asia Pacific
Middle East and Africa
Latin America
TOC Continued...
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