Men’s Hair Loss Prevention and Growth Products Market Is Booming So Rapidly | L’oreal S.A. (France), Unilever (London), Kao Corporation (Japan)

Market Overview
Global Men’s Hair Loss Prevention and Growth Products Market is predicted to record a CAGR of 5.11% and reach USD 1.73 billion by 2025.

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Market Dynamics
Men all over the world are concerned about hair loss. Men's hair loss and baldness become more common as they get older. Male-pattern baldness, also known when androgenetic alopecia, occurs as a man's hormone levels fluctuate over his life. The market's expansion can be attributed to an increase in the use of men's hair loss prevention and growth products for both adults and children. Store-based distribution networks, such as supermarkets/hypermarkets, convenience stores, and specialty stores, are used by many market participants.
Due to the high prevalence of androgenic alopecia, the market for hair loss prevention and growth products is expected to expand in the coming years, providing lucrative opportunities for market players. Men also prefer cosmetic hair loss treatments like shampoo, oil, and serums over medical hair loss treatments. Furthermore, rising celebrity promotion of men's hair loss prevention and growth products is expected to boost demand for the product during the forecast era. While age, genetics, nutritional deficiencies, and infections will benefit the market during the forecast period and growing

promotional efforts for men's hair loss prevention will also boost the market globally, the market's growth could be hampered by the unorganized retail sector, which could stifle business activities. The lack of clinical procedures is also expected to be a factor in the market's stagnation.

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During the forecast period, however, the presence of private-label products is expected to stymie the growth of the global men's hair loss prevention and growth products market. Furthermore, the growing number of private-label manufacturers selling low-cost goods is limiting global market growth. The selling of private-label goods is largely unaccounted for, resulting in a disparity between production volume and sales in the global market for men's hair loss prevention and growth products.

Segmental Analysis
Shampoo, conditioners, oil, serums, and others are the product types that make up the global men's hair loss prevention and growth products industry. By 2025, the shampoo segment is projected to dominate the global industry, with a market value of USD 790.08 million. During the period 2019-2025, the oil segment is expected to have the highest CAGR of 5.42 percent. Hair oil is becoming more widely used to prevent and treat baldness and other male-related ailments.

Oil profoundly conditions the hair, absorbing the strands, follicles, and scalp, and helps to prevent premature graying, hair loss, and dandruff while also promoting hair growth. Manufacturers are putting more emphasis on new product production in order to expand their customer base, and customers are being tempted to try new products as well. As a result, during the forecast period of 2019–2025, the demand for hair oil is expected to rise.

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Regional Analysis
During the forecast period, North America is projected to dominate the market for men's hair loss prevention and growth products. In 2018, the region accounted for 33.60 percent of the sector. The United States is a significant contributor to the North American market's expansion. During the forecast period of 2019 to 2025, the market in the area is expected to develop at a significant CAGR of 4.90 percent. One of the major factors driving the demand in the area is the expansion of key manufacturers' product portfolios of men's hair loss prevention and growth products. Men's hair loss prevention and growth products that are innovative are projected to have a positive effect on the market's growth in North America.

Furthermore, key manufacturers place a premium on promotional activities to raise customer awareness about product launches, which is expected to propel the North American men's hair loss prevention and growth products market forward.

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Competitive Analysis
The Prominent Players in the Global Men’s Hair Loss Prevention and Growth Products Market include The Procter & Gamble Company (US), L’oreal S.A. (France), Unilever (London), Kao Corporation (Japan), Shiseido Company, Limited (Japan), Taisho Pharmaceutical Holdings Co., Ltd (Japan), Johnson & Johnson Services, Inc. (US), Rohto Pharmaceutical Co., Ltd. (Japan), Forest Essentials (India), Artnatural (US), Vital’s International Group (US), Helios Lifestyle Private Limited (India), Natura&Co (Brazil), and Hain Celestial (US).
The players operating in the global men’s hair loss prevention and growth products market are focusing on expanding the geographic footprints by expansion and launching innovative products.

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