Global Digital Advertising Management Platform Market: Emerging Trends, Major Key Players Google and Celtra

According to the report, The global digital advertising management platform market size is expected to grow from $ in 2020 to $ Million by 2028 growing at the CAGR of 18.2% from 2021 to 2028. The demand of Digital Advertising Management Platform's current market is booming with the increasing of media channels and the growing competition among business advertising. In the past, traditional advertising was mostly used by business owners. Nowadays, with the popularity of digital devices such as tablets and smartphones, business owners take advantage of digital devices to attract potential customers, and a digital advertising management platform is the best solution to help them manage their digital advertising.

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The latest research report published by Evolve Business Intelligence examines the impacts of numerous market aspects on the global DIGITAL ADVERTISING MANAGEMENT PLATFORM industry including a look at the current market size and forecasts for key segments and regions, the driving forces behind the market, the probable effects from key trends, how all these will affect the business plan, SWOT analysis of critical sectors for each of the key competitors, customers and more! Providing valuable data about conglomerations that are most likely going to have an impact on this industry is essential to any company who plans to properly invest for next 5 years. These findings supplement our initial quantitative study in order to facilitate any new investments or planning traits against threats in existing sectors through a strategic business plan.

Impact of COVID-19

The on-going COVID-19 pandemic has had a significant impact on the industry. Several financial impacts and disruptions have been felt over a long period of time. Our research has interviewed numerous delegates from this industry, across geographical markets to collect information that is helpful for addressing potential challenges the COVID-19 pandemic may cause going forward.
In terms of COVID 19 impact, the Digital Advertising Management Platform market report also includes the following data points:
• Impact of COVID-19
• Government Aids and Policies for Industry Revival
• Companies Recent Developments to Tackle Negative Impact
• Opportunity Window & Post COVID Trend

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Key Players
Some of the major Digital Advertising Management Platform players holding highest market share include Google, Celtra, Bannerflow and Adobe. These players use expansion as a key strategy to gain significant market share to compete with market leaders.

The key players profiled in the report are:
• Google
• Celtra
• Bannerflow
• Adobe
• RhythmOne
• Sizmek
• Adform
• Thunder
• SteelHouse
• Flashtalking
• Mediawide

Segmental Analysis

Market Segment By Type with focus on market share, consumption trend, and growth rate of DIGITAL ADVERTISING MANAGEMENT PLATFORM Market:
o Publishers and Brands
o Marketers and Agencies

Market Segment By Application with focus on market share, consumption trend, and growth rate of DIGITAL ADVERTISING MANAGEMENT PLATFORM Market:
o Large Enterprises
o Small and Medium-sized Enterprises (SMEs)

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Global Digital Advertising Management Platform Geographic Coverage:
• North America
o US
o Canada

• Europe
o UK
o Germany
o France
o Italy
o Spain
o Rest of Europe

• Asia Pacific
o China
o Japan
o India
o South Korea
o Indonesia
o Malaysia
o Rest of Asia Pacific

• Latin America
o Mexico
o Brazil
o Argentina
o Rest of Latin America

• Middle East & Africa
o Saudi Arabia
o UAE
o Egypt
o South Africa
o Rest of MEA

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Evolve Business Intelligence is a market research, business intelligence, and advisory firm providing innovative solutions to challenging pain points of a business. Our market research reports include data useful to micro, small, medium, and large-scale enterprises. We provide solutions ranging from mere data collection to business advisory.

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