Connected Toys Market 2022 Precise Outlook - Mattel, Inc., Hasbro, Inc., Sphero, Wonder Workshop, Inc., Sony Corporation

The Connected Toys Market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

The connected toys market was valued at USD 7.62 billion in 2020 and is expected to register a CAGR of 24.3% over the forecast period (2021 - 2026).

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Top Leading Companies of Connected Toys Market are Mattel, Inc., Hasbro, Inc., Sphero, Wonder Workshop, Inc., Sony Corporation, WowWee Group Limited, Leka SAS, LEGO System A/S, Bandai Namco Entertainment, Inc., Anki inc. and others.

Industry News and Updates

July 2019 - Bandai Namco launched a new platform, Tori, which will combine physical toys with iOS and Android apps. Tori is the product of a strategic collaboration between Bandai Namco and the French technology firm ISKN.

- June 2019 - Mattel Inc. signed a licensing pact with Sanrio Inc. to design and develop products based on Sanrio's Hello Kitty and other characters. That will add to a Mattel stable that includes the iconic Barbie doll and Fisher-Price toys, Hot Wheels, and American Girl dolls.

Key Market Trends

North America is Expected to Hold the Largest Market Share

- North America is expected to dominate the global connected toys market with a major market share. The rapid adoption of technological advancements in the region and the integration of technology in various learning and leisure gadgets and high penetration of connectivity services stand to be key factors driving the market's growth.

- Increasing adoption of these toys among toddlers and preschoolers in the US and Canada on account of strong product awareness through e-commerce portals and print and digital media is expected to remain a favorable factor over the coming years. Various toy providers and manufacturers are making significant developments and innovations in their products and offerings, which will further contribute to the region's growth.

- For instance, in February 2019, Vtech revealed its new collection of exciting toys displayed at the 2019 North American International Toy Fair. The lineup features an expansion into the exciting robotics toy category and additions to VTech's award-winning Kidi line of children's electronics, infant, toddler and preschool lines, and the Go! Go! Smart Wheels line, which will provide innovative play experiences for kids.

Regional Outlook of Connected Toys Market report includes the following geographic areas such as: North America, Europe, China, Japan, Southeast Asia, India and ROW.

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What Are The Market Factors That Are Explained In The Report?

Key Strategic Developments: The study also includes the key strategic developments of the market, comprising R&D, new product launch, M&A, agreements, collaborations, partnerships, joint ventures, and regional growth of the leading competitors operating in the market on a global and regional scale.

Analytical Tools: The Connected Toys Market Report includes the accurately studied and assessed data of the key industry players and their scope in the market by means of a number of analytical tools. The analytical tools such as Porter’s five forces analysis, SWOT analysis, feasibility study, and investment return analysis have been used to analyze the growth of the key players operating in the market.

Key Market Features: The report evaluated key market features, including revenue, price, capacity, capacity utilization rate, gross, production, production rate, consumption, import/export, supply/demand, cost, market share, CAGR, and gross margin. In addition, the study offers a comprehensive study of the key market dynamics and their latest trends, along with pertinent market segments and sub-segments.

Customization of the Report: This report can be customized as per your needs for additional data up to 3 companies or countries or 40 analyst hours.

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