Press release
Web Analytics Market 2022 Analysis by Top Key Players – Google LLC, IBM Corporation, Facebook Inc., Webtrends Inc., Adobe Systems Incorporated.
The Web Analytics Market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.The Web Analytics Market was valued at USD 3.01 billion in 2020 and is expected to reach USD 7.05 billion by 2026, at a CAGR of 15.2% over the forecast period 2021 - 2026.
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Top Leading Companies of Web Analytics Market are Google LLC, IBM Corporation, Facebook Inc., Webtrends Inc., Adobe Systems Incorporated., Yahoo! Inc. (Verizon), Microsoft Inc., comScore Inc., Splunk Inc., MicroStrategy Incorporated, Tableau Software (Salesforce.com Inc.), SAS Institute, Teradata Corporation, Applied Technologies Internet SA, Hootsuite Inc., SimilarWeb Ltd and others.
Industry News and Updates
June 2020 - IBM completed its agreement with Spanugo, a US-based provider of cloud cybersecurity posture management solutions. This acquisition will integrate Spanugo software into its public cloud, and it supports IBM to provide highly reliable and secure services to its customers.
- September 2019 - App Annie, a mobile market data and analytics company, announced that it had acquired mobile analytics company Libring. With the acquisition, the company will offer market data and advertising analytics side by side, making it much easier for mobile publishers and brands to create seamless mobile experiences.
Key Market Trends
North America to Lead the Market
- North America is expected to continue to dominate the web analytics market with innovations, as most of the major global vendors are based in the region. The increasing marketing services investment, coupled with an enormous social media presence, makes the country a lucrative hub for the market studied.
- Moreover, some of the significant factors, such as the growing adoption of SaaS cloud services, increasing demand for data integration services, and expanding 5G network coverage, are estimated to provide a massive scope for the market studied in the region.
- The increasing demand for digital marketing, increasing approval of automation tools in multiple sectors, and rising demand to integrate marketing efforts are some of the dominant factors leveraging web analytics solutions in the North American region.
- According to the US Department of Commerce, the quarterly share of e-commerce sales of the total US retail sales in Q3 2019 was 11.2% as compared to Q3's 2018, which was 10%. The substantial growth in e-commerce sales and retail sales in the region is expected to boost further the adoption of web analytics solutions in the region.
Regional Outlook of Web Analytics Market report includes the following geographic areas such as: North America, Europe, China, Japan, Southeast Asia, India and ROW.
Browse Full Report at:
https://www.marketinsightsreports.com/reports/02082592283/web-analytics-market-growth-trends-covid-19-impact-and-forecasts-2021-2026?Mode=PD
What Are The Market Factors That Are Explained In The Report?
Key Strategic Developments: The study also includes the key strategic developments of the market, comprising R&D, new product launch, M&A, agreements, collaborations, partnerships, joint ventures, and regional growth of the leading competitors operating in the market on a global and regional scale.
Analytical Tools: The Web Analytics Market Report includes the accurately studied and assessed data of the key industry players and their scope in the market by means of a number of analytical tools. The analytical tools such as Porter’s five forces analysis, SWOT analysis, feasibility study, and investment return analysis have been used to analyze the growth of the key players operating in the market.
Key Market Features: The report evaluated key market features, including revenue, price, capacity, capacity utilization rate, gross, production, production rate, consumption, import/export, supply/demand, cost, market share, CAGR, and gross margin. In addition, the study offers a comprehensive study of the key market dynamics and their latest trends, along with pertinent market segments and sub-segments.
Customization of the Report: This report can be customized as per your needs for additional data up to 3 companies or countries or 40 analyst hours.
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Irfan Tamboli (Head of Sales) : Market Insights Reports
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sales@marketinsightsreports.com | irfan@marketinsightsreports.com
About Us:
MarketInsightsReports provides syndicated market research on industry verticals including Healthcare, Information and Communication Technology (ICT), Technology and Media, Chemicals, Materials, Energy, Heavy Industry, etc. MarketInsightsReports provides global and regional market intelligence coverage, a 360-degree market view which includes statistical forecasts, competitive landscape, detailed segmentation, key trends, and strategic recommendations.
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