Flavored Water Market | Global Industry Segment Analysis, Outlook Forecast(2021-2028)

Flavored Water Market Overview

Flavored Water Market can expect to reach a significant valuation of USD 29.2 Billion by 2028. MRFR also expects the market size to soar at a rate of CAGR of 10% by 2028. Flavored water is a kind of clean, spring, and packaged mineral water with loads of flavors added to it. It is a blend of mineral water, typical sugars, fake sugars, and diverse natural item squeezes focuses like mango, guava, apple, blueberry, blackberry, pineapple, strawberry, orange, and others.

The other variants of flavored water market are prepared using nutrients, spices, minerals, unrefined items acquired from soil and oxygen. Enhanced water is mixed with various Ayurveda spices, vegetables like lemon, amla, and organic products. The additional substances and malignant growth avoidance specialists give extra advantages and benefits to seasoned water.

Concerted efforts by manufacturers in introducing new flavors as well as the launch of new products which can enhance the external appearance of individuals are other major drivers of the market. But the inclusion of artificial ingredients can pose a challenge to the market.

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Segmentation Analysis

The global flavored water market is segmented by type, flavor, packaging material, and distribution channel.

By type, it is segmented into carbonated and non-carbonated flavored water. The carbonated segment is predicted to dominate the global market due to launch of new flavors. This is evident by the high sales of LaCroix due to its launch of tangerine and coconut flavors. On the other side, the non-carbonated segment can exhibit a robust CAGR during the forecast period.

By flavor, it is segmented into apple, mixed berry, orange, lemon, and others. Lemon is expected to take the topmost position in the market followed by orange.

By packaging material, it is segmented into plastic and glass. The plastic segment is touted to lead the flavored water market due to availability of plastic and low production cost of the material. On the other hand, glass is likely to gain traction in the coming years.

By distribution channel, it is segmented into store-based and non-store-based. The store-based segment is currently taking the lead in the market. But the non-store-based segment can capture a large market share in the coming years.

Regional Analysis

Regionally, the global flavored water market covers North America, Europe, Asia Pacific (APAC), and Rest-of-the-World (RoW).

Europe has assumed the lead in the market and will continue its reign over the forecast period due to high levels of consumption from Germany, France, and Italy. North America has gained second position in the market due to high sales in the U.S. Brands are at the forefront of employing all mediums for gaining a place in the mind of the consumer. Recently, Bai Brands aimed to launch new beverages with a focus on sugarless formulations.

The APAC region is touted to exhibit the fastest CAGR over the forecast period due to sales of flavored water drops which can soothe the nerves of kids and adults. China, Japan, and India are countries which can contribute to the regional market revenue due to a large consumer base and high disposable income levels of consumers.

Lastly, Latin America and the Middle East & Africa can exhibit modest growth rates during the forecast timespan due to inclination towards healthy diets.

Competitive Outlook

Major brands in the flavored water market include The Coca-Cola Company, Hint, Inc., Clearly Canadian, Sunny Delight Beverages, PepsiCo, Kraft Heinz, Crystal Geyser Water Company, Ayala, O Beverages, LLC, Nestlé, and others.

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