Global Extended Reality Market: Emerging Trends, Major Key Players Microsoft and Sony

According to the report, The global Extended Reality market size is expected to reach $ Billion by 2028 growing at the CAGR of 36% from 2021 to 2028. The major factor driving the growth of the Extended Reality Market is the high technology equipment that improves the experience of the VR users. The VR market is growing rapidly due to the greater demand for Virtual Reality (VR) technology. Another factor driving the growth of volume is the increasing demand for mobile devices such as smartphones, tablets, and laptops with higher processing capabilities, which act as an affordable entry point for consumers to experience VR without the need to invest in expensive equipment.

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The latest research report published by Evolve Business Intelligence examines the impacts of numerous market aspects on the global EXTENDED REALITY industry including a look at the current market size and forecasts for key segments and regions, the driving forces behind the market, the probable effects from key trends, how all these will affect the business plan, SWOT analysis of critical sectors for each of the key competitors, customers and more! Providing valuable data about conglomerations that are most likely going to have an impact on this industry is essential to any company who plans to properly invest for next 5 years. These findings supplement our initial quantitative study in order to facilitate any new investments or planning traits against threats in existing sectors through a strategic business plan.

Impact of COVID-19

The on-going COVID-19 pandemic has had a significant impact on the industry. Several financial impacts and disruptions have been felt over a long period of time. Our research has interviewed numerous delegates from this industry, across geographical markets to collect information that is helpful for addressing potential challenges the COVID-19 pandemic may cause going forward.
In terms of COVID 19 impact, the Extended Reality market report also includes the following data points:
• Impact of COVID-19
• Government Aids and Policies for Industry Revival
• Companies Recent Developments to Tackle Negative Impact
• Opportunity Window & Post COVID Trend

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Key Players
Some of the major Extended Reality players holding highest market share include Microsoft ,Sony ,Oculus VR and Facebook. These players use partnership and collaboration as a key strategy to gain significant market share to compete with market leaders.

The key players profiled in the report are:
• Microsoft
• Sony
• Oculus VR
• Facebook
• HTC
• Google
• Samsung Electronics
• Apple
• PTC
• Seiko Epson

Segmental Analysis

Market Segment By Technology with focus on market share, consumption trend, and growth rate of EXTENDED REALITY Market:
o AR Technology
o VR Technology
o MR Technology

Market Segment By Offering with focus on market share, consumption trend, and growth rate of EXTENDED REALITY Market:
o Hardware
o Software

Market Segment By Device Type with a focus on market share, consumption trend, and growth rate of EXTENDED REALITY Market:
o AR Devices
o VR Devices
o MR Devices

Market Segment By Application with a focus on market share, consumption trend, and growth rate of EXTENDED REALITY Market:
o Consumer
o Commercial
o Enterprise (Manufacturing)
o Healthcare
o Aerospace & Defense
o Energy
o Automotive
o Others

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Global Extended Reality Geographic Coverage:
• North America
o US
o Canada

• Europe
o UK
o Germany
o France
o Italy
o Spain
o Rest of Europe

• Asia Pacific
o China
o Japan
o India
o South Korea
o Indonesia
o Malaysia
o Rest of Asia Pacific

• Latin America
o Mexico
o Brazil
o Argentina
o Rest of Latin America

• Middle East & Africa
o Saudi Arabia
o UAE
o Egypt
o South Africa
o Rest of MEA

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Evolve Business Intelligence is a market research, business intelligence, and advisory firm providing innovative solutions to challenging pain points of a business. Our market research reports include data useful to micro, small, medium, and large-scale enterprises. We provide solutions ranging from mere data collection to business advisory.

Evolve Business Intelligence is built on account of technology advancement providing highly accurate data through our in-house AI-modelled data analysis and forecast tool – EvolveBI. This tool tracks real-time data including, quarter performance, annual performance, and recent developments from fortune’s global 2000 companies.

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