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Digital Advertising Market Size, Analysis by Top Companies, And Forecast to 2022-2031
Digital Advertising Market
The regions covered in the digital advertising market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa. Among these regions, North America accounts for the largest digital advertising market share.
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The digital advertising market consists of the sales of advertising services by entities (organizations, sole traders and partnerships) that plan, develop, create and manage advertisement and promotional activities in digital media. Only goods and services traded between entities or sold to end consumers are included.
Key competitors in the digital advertising market include Google Ads, Facebook, Alibaba, Amazon, Baidu, Tencent, Microsoft, Verizon, Twitter and Sina.
The global digital market is expected to grow from $178.60 billion in 2021 to $208.00 billion in 2022 at a compound annual growth rate (CAGR) of 16.5%. The growth in the digital advertising market is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The digital advertising market is expected to reach $354.90 billion in 2026 at a CAGR of 14.3%.
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TBRC’s report segments the global digital advertising market:
1) By Platform: Mobile Ad (In-APP and Mobile Web), Desktop Ad, Digital TV, Others
2) By Ad Format: Digital Display Ad (Programmatic and Non-programmatic Transactions), Internet Paid Search, Social Media, Online Video, Others
3) By Industrial Vertical: Media and Entertainment, Consumer Goods & Retail Industry, Banking, Financial Service & Insurance, Telecommunication IT Sector, Travel Industry, Healthcare Sector, Manufacturing & Supply Chain, Transportation and Logistics, Energy, Power, and Utilities, Others
Read further on the digital advertising market here:
https://www.thebusinessresearchcompany.com/report/digital-advertising-global-market-report
The Table of Contents includes:
1. Executive Summary
2. Digital Advertising Market Characteristics
3. Digital Advertising Market Trends And Strategies
4. Impact Of COVID-19 On Digital Advertising Market
5. Digital Advertising Market Size And Growth
.....
27. Digital Advertising Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Digital Advertising Market
29. Digital Advertising Market Future Outlook And Potential Analysis
30. Appendix
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